TOTAL LICENSING
Hey Hey!
Bad Alice and The Hugmeez are seeing
increased activity leading to success, using
web and retail tools
Hip Designs reports increasing activity for Bad Alice and its newest brand,
The Hugmeez.
Bad Alice will be present at the Tina-Day in Holland, the biggest girl’s event
in the Netherlands aimed at the 9 to 15 age group.
Hip expects to meet over 12.000 girls and introduce them to Bad Alice,
gaining valuable feedback.
In addition, Hip will see Bad
Alice products sold through
the Bad Alice -Tina Shop in
collaboration with several bad
Alice licensees including Van
der Erve (Belgium) for apparel,
Gifa Gifts (Belgium) for gifts,
Belltex (Belgium) for bedding
and Sikombi (Netherlands) for
a scooter.
During this event girls can take
their picture with the cool Bad Alice scooter
(www.sikombi.nl) and, following the event, the pictures will be placed on
Dutch social network Hyves with one lucky girl driving away on her own
brand new Bad Alice scooter.
Bad Alice community platform at Hyves.
Bad Alice now has her own celebrity community website at Hyves (www.
bad--alice.hyves.nl). Through this, HIP is able to obtain feedback from fans
and visitors will be given great offers together with organised competitions
and give away Bad Alice goodies.
In addition, Hip will preview new products, artwork and designs of
products that will be launched throughout the year. This way they will be
able to be in contact with the most important group of people - the teen
consumers.
Over and above this, Hip is working on a Bad Alice page on Facebook
and several other international social community platforms through the
Internet.
Bad Alice Store gets off
the ground!
Hip has launched the first
exclusive Bad Alice world-
wide web-shop (www.
bad-alicestore.com) All Bad
Alice fans will now have ac-
cess to Bad Alice products
all over the world. Hip is
offering licensees the op-
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86 |
Page 87 |
Page 88 |
Page 89 |
Page 90 |
Page 91 |
Page 92 |
Page 93 |
Page 94 |
Page 95 |
Page 96 |
Page 97 |
Page 98 |
Page 99 |
Page 100 |
Page 101 |
Page 102 |
Page 103 |
Page 104 |
Page 105 |
Page 106 |
Page 107 |
Page 108 |
Page 109 |
Page 110 |
Page 111 |
Page 112 |
Page 113 |
Page 114 |
Page 115 |
Page 116 |
Page 117 |
Page 118 |
Page 119 |
Page 120 |
Page 121 |
Page 122 |
Page 123 |
Page 124 |
Page 125 |
Page 126 |
Page 127 |
Page 128 |
Page 129 |
Page 130 |
Page 131 |
Page 132 |
Page 133 |
Page 134 |
Page 135 |
Page 136 |
Page 137 |
Page 138 |
Page 139 |
Page 140 |
Page 141 |
Page 142 |
Page 143 |
Page 144 |
Page 145 |
Page 146 |
Page 147 |
Page 148 |
Page 149 |
Page 150 |
Page 151 |
Page 152 |
Page 153 |
Page 154 |
Page 155 |
Page 156 |
Page 157 |
Page 158 |
Page 159 |
Page 160 |
Page 161 |
Page 162 |
Page 163 |
Page 164 |
Page 165 |
Page 166 |
Page 167 |
Page 168 |
Page 169 |
Page 170 |
Page 171 |
Page 172 |
Page 173 |
Page 174 |
Page 175 |
Page 176 |
Page 177 |
Page 178 |
Page 179 |
Page 180 |
Page 181 |
Page 182 |
Page 183 |
Page 184 |
Page 185 |
Page 186 |
Page 187 |
Page 188