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NEWS
TOTAL LICENSING
DISTRIBUTION DEAL FOR MING
A VERY HAPPY BUNNY
THE MINIBUS
CopCorp Licensing �resident Carole �ostal
recently announced Games2Win, Imagine Ap�
Goodlink International Licensing in Hong
parel, Mystic Apparel,
Kong report that their new animated series,
and StickerYou as
Ming the Minibus, has been picked up by
the four newest
ATV World for distribution in Hong Kong,
It’s Happy Bunny
Macau and Southern China. The territory
licensees.
represents a potential viewership of 65
Games2Win has
million people.
been granted the
The initial 52 x 11 minute episodes are
rights to create
being being completed and the series
online videogames,
will premier on ATV World in
magine Apparel Group
January next year.
has been granted the
Each episode will have Ming
rights to manufac�
the Minibus and his student
ture and market
passengers travelling to different
girls’ sleepwear, Mystic
countries and cities – 52 in all –
Apparel Co has been granted the rights to
and will include new songs and
manufacture and market juniors swimwear and
teach children about the features
StickerYou Inc has the rights to make customiz�
and highlights of different places
able stickers, decals, static clings and appliqués.
in the world.
TURNER APPOINT AGENT FOR TURKEY
Turner CN Enterprises has recently ap�
pointed Lisans AS as the sole licensing
agent to represent Bakugan in Turkey. Car�
toon Network has the television rights to
the Bakugan animated show in this market.
Commenting on the appointment, Maria
Rosaria Milone, Commercial Director at
Turner CN Enterprises said, “Lisans AS
is one of the leading licensing agencies in
Turkey and an ideal strategic partner for
Turner CN Enterprises on Bakugan. They
have significant experience of working
with licensed properties and, following the
with our licensees to develop innovative product and fur�
brand’s amazing global success, is a perfect partner to help
ther grow the EMEA licensing program over the coming
Bakugan reach its full commercial potential in these re�
months.”
gions.”
On a different note, The Nordic Licensing Company A/S
Hakan Durdag, �resident of Lisans AS is excited to rep�
has awarded K.E. Mathiasen, the leading distributor of toys
resent Bakugan, the global brand phenomena that just
and multimedia in the Nordic region, the Cartoon Net�
scooped The International Licensing Industry Merchan�
work Territory �artner of the Year 2009.
disers’ Association’s (LIMA) award for the Overall Best
Graham Saltmarsh, Licensing Director for Nordic region,
Licensed �rogram of the Year and the Best TV, Film and
UK, Benelux & Israel commented,, “K.E. Mathiasen has
Entertainment – Hard Goods Licensee of the Year. Says
been absolutely integral to the success of Ben 10 and Ba�
Durdag, “Turner CN Enterprises is an expert in develop�
kugan in the Nordic region. They share our vision for the
ing successful and commercially strong licensing programs
development of our key brands and have a proven ability
from innovative television series. Brands like Bakugan are
to execute programs and deliver results � we extend our
rare and we are very much looking forward to working
warmest congratulations.”
NEW LICENSEES EXPAND DISCOVERY KIDS PRODUCT LINES
Discovery Communications recently announced deals with two licensees that expand on its Discovery Kids line of brand�
ed products. Master�ieces �uzzle Company, a leading manufacturer in cutting�edge puzzles, will create a line of puzzles and
craft activities, which feature some of the company’s most innovative and successful puzzle concepts. In addition, global
video game publisher 505 Games will introduce the sixth video game, Spider Quest, to their popular Discovery Kids line
available on Nintendo DS this Fall. The deals were brokered on behalf of Discovery Communications by Big Tent Entertain�
ment in New York.
28
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