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TOTAL LICENSING
Postman Pat Special Delivery Service – which is finding a whole new fan endary partnership of Oliver Postgate
broadcast on CBeebies in the UK and base via a dedicated channel on You- and Peter Firmin have remained popu-
sold into more than 80 territories Tube, and The Hive – a new pre-school lar on screen and at retail since their
worldwide. A new consumer products property that is already attracting in- first appearance on television in the
range hit UK shelves in Spring 09 with terest. Little Britain and Little Britain 1960s and 1970s. Coolabi will be dis-
Character Op- USA will also be at the stand. cussing its plans for the Postgate and
tions leading Coolabi will show properties Scarlett Firmin characters at the show. It has
the charge as & Crimson and Purple Ronnie, which already announced a major agreement
master toy li- are expanding into new territories and bringing together The Clangers and
censee and Eg- licensing areas, while the classic screen Yorkshire Cancer Research in a fund-
mont onboard and publishing successes Coolabi rep- raising initiative that will also involve
as UK publish- resents, including Hammer, Bagpuss, co-branding with well-known York-
er, with L&M The Clangers, Ivor The Engine and shire companies to raise vital funds
programmes Poppy Cat, are proving equally popular for cancer research.
currently in as brands. Coolabi will also be an-
development Directly preceding nouncing its plans for
across key in- the show, the first the development
ternational ter- two in a 16-title of Poppy Cat, the
ritories. series of books children’s char-
Pop-culture about Scarlett & acter created
icon and star of Crimson will be by Lara Jones.
the worldwide published in the Book sales are
best-selling US, Canada and approaching two
book series Where’s Wally has been the UK by con- million world-
spotted everywhere as part of his 21st sumer publishing wide, and Poppy
Birthday celebrations. Classic Media giant Simon and Cat’s first appear-
recently announced new digital prod- Schuster. At the ance on television
ucts for Wally, including video games in same time, the on- is imminent. The se-
development from Ludia for Wii and line Scarlett and Crim- ries will be delivered in October.
DS consoles, PC/Macs and the iPhone son digital experience will be launched Plus Licens & Design will display
and iPod Touch, and mobile phone while the Scarlett & Crimson range an array of classic and current design
games from Capcom Mobile for mul- of gift cosmetics and toiletries for the properties at its stand at the show.
tiple carriers in the US and Europe. A UK market, developed by beauty in- Adding to its portfolio of picture book
retro-inspired Where’s Wally? range dustry celebrities Ruby Hammer and properties, Plus Licens now also repre-
including underwear and tees for 18- Millie Kendall, will arrive in Boots in sents Inger and Lasse Sandberg’s Little
35 year olds, hit stores earlier this time for Christmas. Anna and Little Spook Laban through-
year following an exclusive high-end Coolabi acquired Purple Ronnie from out Europe (excl. Scandinavia), the US
apparel launch in London boutique his creator Giles Andreae in 2007 and Japan. Other picture book classics
Cockfighter of Bermondsey. and since then has seen the nation’s in Plus Licens’ portfolio include the
Casper’s Scare School is a new CGI- favourite purple poet enjoy surging illustrators to Astrid Lindgren books
animated series co-produced by Clas- book sales, major publishing deals with - Ingrid Vang Nyman (Pippi Longstock-
sic Media, France’s MoonScoop and Macmillan and Michael O’Mara, plans ing), Björn Berg (Emil) and Andrey
India’s DQ Entertainment, and is cur- announced for his first appearance in Savchenko (Karlsson on the Roof in
rently sold to broadcasters in over 60 a foreign language through a major Russian markets). A recent entry into
territories worldwide. Dutch publisher, and the appointment
PPC Enterprises is the commercial of the US agency Big Tent En-
arm of the Picture Production Com- tertainment to represent
pany Group. Brands include Pinky and the brand in the Ameri-
Perky, which has scored a series of li- cas.
censing deals and proved a hit across Coolabi’s acquisition
the BBC since launching in 2008. of Licensing By Design
It is due to go out on in 2008 brought with
France 3 and ABC in Aus- it the licensing and
tralia this year and sales merchandising rights
are also confirmed in the for Bagpuss, The
Nordics. Also in the PPCE Clangers and Ivor the
stable are evergreen fa- Engine. These classic
vourite Monty Python creations from the leg-
102
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