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um
Distripress Forum program barb2rightprogram overview see page 75
or The traditional Distripress Forum Le traditionnel forum de Distripress Das traditionelle Distripress-Forum
presents current topics from distri- est consacré à des thèmes actuels befasst sich mit aktuellen Themen
bution, marketing and logistics. relevant des domaines de la aus Vertrieb, Marketing und Logis-
ess: F
On October 28, Day of Emerging distribution et du marketing. Le tik. Am 28. Oktober, dem Tag der
markets all forums will focus on 28 octobre, journée des marchés aufstrebenden Märkte, widmen
selected emerging markets. En- émergents, tous les forums traite- sich die Foren ausgewählten Märk-
vironmental aspects of the press ront de quelques-uns de ces pays. ten mit starkem Wachstum. Zum
Congr
industry will be in the centre Les aspects environnementaux de ersten Mal stehen auch die Um-
of our attention for the first time. la presse seront pour la première weltaspekte der Presseindustrie
fois aussi au coeur des discussions. im Mittelpunkt eines Forums.
Free versus paid-for
Monday October 27, 15.00 –17.00
The free publications, especially dailies Moderator Presentations
have experienced a real boom in Mike Newman 15.05–15.50
many big press markets in the last years. Associated Newspapers Ltd., UK Prof. Michael Haller
On the one hand, they can be con- University of Leipzig, Germany
sidered as a threat for the publishers Free dailies: profit center or financal disaster?
and distributors of the paid-for press
About the perspectives of free dailies in Europe
products but, on the other hand,
they offer serious additional business 15.50–16.15
options for them. Mike Newman
Associated Newspapers Ltd., UK
Free or faid for – What difference?
16.15–16.40
Marc Walder, Ringier AG&
Christian Schock, Valora AG,
Switzerland
Is the free press a fatal threat for the paid-for press?
16.40–17.00
Fabio D'Emilio
marketing consultant, Italy
A distributor of free press – an intelligent
partner to reach a moving target
All presentations are held in English.
Downloads will be available after the Congress on www.distripress.net/istanbul2008
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