VIDEO
CASE STUDY
This edition’s case study comes from
Connecting Somerset, an organisation set
up to encourage businesses to adopt ICT.
With their support, a local food company
set out to improve sales and efficiency by
using databases and the Internet. Here is
their story.
Roger White was a pig farmer for forty years
before he set up Somerset Local Food Direct.
“Our objective is to put local people directly in
touch with local food producers. We decided
to invest in technology right from the very
beginning,” says Roger.

The company uses a database-driven website.
“Our customers log on and place orders, our
producers and growers check their orders and our
van drivers log on to plan their delivery routes - all at a
time that suits them and ties in with their hectic schedules.”
Roger has recently had broadband installed at his home and finds
it has transformed the way he works. “Broadband has revolutionised the
way I work. We had broadband in the office in Glastonbury and I used to go
into the office every day, but since having broadband at home, I no longer have to
make the daily trek from my home in Crewkerne. Instead I spend 2 days of the week at
home where I can log on any time and know what is happening in the office.”
Source: Connecting Somerset
www.connectingsomerset.co.uk

Do you have a video case study that
you would like to feature in biz-mag?
If so then send a brief description of
the case study to us and we will
contact you.

Should your video case study be
featured we will attribute the source
to you and link to your website.

Send your case study to
video@biz-mag.co.uk
Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64  |  Page 65  |  Page 66  |  Page 67  |  Page 68  |  Page 69  |  Page 70  |  Page 71  |  Page 72  |  Page 73  |  Page 74  |  Page 75  |  Page 76  |  Page 77  |  Page 78  |  Page 79  |  Page 80  |  Page 81  |  Page 82  |  Page 83  |  Page 84  |  Page 85  |  Page 86  |  Page 87  |  Page 88  |  Page 89  |  Page 90  |  Page 91  |  Page 92  |  Page 93  |  Page 94  |  Page 95  |  Page 96  |  Page 97  |  Page 98