This page contains a Flash digital edition of a book.
NJ: What are you obliged to do under the Data Protection Act? NM: The first obligation under the Data Protection Act, if you’re processing information about people, is that you have to notify – which means register – with the Information Commissioner. If you don’t do that, not only is it a criminal offence, but it’s highly visible. Anyone can quickly see whether you’re registered or not.


And the second thing which is not so easy is to comply with what’s called the Eight Data Protection Principles. This applies to businesses established in the UK; so if you’re not in the UK, it may not cover you unless you have equipment here that processes data or you have some sort of representative or agent here, in which case it could still cover you.


NJ: The Data Protection Principles state that “data must be processed fairly and lawfully” – can you explain how to go about this? NM: There are two words there and there are two separate concepts: Obviously data has to be processed lawfully but there are lots of reasons why it might be unlawful. Human rights for example in the employment arena; if you’re monitoring employee’s emails, it could be unlawful and so therefore unlawful under the Data Protection Act as well.


If you’ve got information about someone on your database, you can’t lawfully have it there and do anything with it unless first of all you’ve registered with Information Commissioner, secondly you’ve got some legitimate ground to be processing it. One of the main grounds is that you have the data subject’s consent to the processing.


NJ: How do I go about getting consent? NM: Consent has to be freely given, specific and informed. This means that the data subject must know who you are and how you plan to use the data. So, if you have a privacy policy, this is the best place to provide all this information.


HIT ME! HOW TO GET YOUR BUSINESS TO PUNCH ITS WEIGHT 0NLINE 51


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53