This page contains a Flash digital edition of a book.
NEWS
TOTAL LICENSING
NORTHERN IRELAND IS TO CREATE ITS OWN LOCAL
SESAME STREET
Two new Northern Ireland Muppets, along with Elmo, them for a brighter future. We are proud and privileged,
Cookie and Grover, will soon be appearing in a locally pro- with our production partners from Northern Ireland, to
duced Northern Ireland version of Sesame Street, made in have the opportunity to contribute to these objectives.”
association with Sesame Workshop. A search is currently “BBC Northern Ireland Learning has played a key role in
underway for a local production company in Northern Ire- providing unique quality resources to support the North-
land to develop 20 ern Ireland Curriculum with a particular focus on helping
fifteen-minute epi- pupils, teachers and parents with new developments,” said
sodes of the series Peter Johnston, Controller, BBC Northern Ireland. “We
targeted at 3-6 are delighted to have the opportunity to work with Sesame
year old children. Workshop in developing this exciting new initiative which
BBC Northern will address important curriculum needs in the areas of
Ireland hopes to personal development and citizenship.”
begin broadcasting The series will present stories and characters keyed to the
the series by the Foundation Stage of the new Northern Ireland curriculum.
end of the year. Local education and child development experts will work
“Given the posi- with Sesame Workshop specialists, who have worked all
tive and wide- over the world including South Africa, Germany, India and
ranging develop- the Middle East to devise the series’ curriculum, which will
ments that have include critical thinking and problem solving as well as re-
taken place over spect and understanding. Original Muppet characters will
the recent years, be specially created for Sesame Street Northern Ireland.
it’s a tremendously Children will be introduced to their peers through locally
exciting time to be produced live action films that will be shot in urban and
working in North- rural areas throughout Northern Ireland. In addition, view-
ern Ireland,” said ers will see Elmo, Cookie Monster, and all their friends in
Gary E. Knell, President and CEO of Sesame Workshop. classic Muppet segments. Sesame Workshop will be hiring
“It’s crucial to develop children’s self-esteem, love of learn- and training local puppeteers and looking for local writers,
ing, openness and curiosity about others to better prepare musicians and animators.
PARAMOUNT LICENSING AND DAEWOO MOTOR SALES
CORPORATION TO EXPLORE DEVELOPMENT OF MOVIE
STUDIO THEME PARK IN SOUTH KOREA
Paramount Licensing Inc. (PLI) and Daewoo Motor Sales Corporation (DWMS), have announced that they have reached
an agreement to explore the development of a Paramount Pictures-based theme park in South Korea. The proposed
theme park, which would be located on a DWMS-owned site, would be located in Incheon, a one-hour drive from
Seoul, and feature characters, attractions, and facilities based on Paramount’s rich motion picture library.
Under the terms of the agreement, DWMS will be responsible for raising the funding for the eventual development
and construction of the project. In the event that PLI enters into a licensing agreement, it will provide access to
Paramount’s intellectual property library. PLI will not be an investor in the project or fund the de-
velopment or construction of the project.
“We are thrilled to be involved in the development of South Korea’s first international movie studio
theme park,” said Michael Bartok, Executive Vice President of Paramount Licensing. “This new devel-
opment will significantly add to South Korea’s already growing tourism sector and complement all of
the world-class developments in the rapidly growing Incheon region. We have long been interested
in this exciting market and look forward to working with our partners on this amazing project.”
“The Paramount theme park is a key priority not only for Daewoo Motor Sales but also for the city
of Incheon,” said Dongho Lee, President & CEO of DWMS. “The park has the potential to become a
true catalyst for regional development and we at Daewoo Motor Sales are proud to be spearheading
this landmark project together with Paramount.”
A feasibility study conducted by Economics Research Associates calls for the $800 million theme park to entertain
over five million guests annually. In addition to the theme park, the master plan for the 120-acre resort complex
specifies an on-site five-star hotel complete with a luxury spa and world-class amenities. In addition, the plans call
for premium shopping and dining as well as an entertainment complex featuring top-tier retailers. Future phases of
development will be likely to include a water park component.
38
Page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 Page 10 Page 11 Page 12 Page 13 Page 14 Page 15 Page 16 Page 17 Page 18 Page 19 Page 20 Page 21 Page 22 Page 23 Page 24 Page 25 Page 26 Page 27 Page 28 Page 29 Page 30 Page 31 Page 32 Page 33 Page 34 Page 35 Page 36 Page 37 Page 38 Page 39 Page 40 Page 41 Page 42 Page 43 Page 44 Page 45 Page 46 Page 47 Page 48 Page 49 Page 50 Page 51 Page 52 Page 53 Page 54 Page 55 Page 56 Page 57 Page 58 Page 59 Page 60 Page 61 Page 62 Page 63 Page 64 Page 65 Page 66 Page 67 Page 68 Page 69 Page 70 Page 71 Page 72 Page 73 Page 74 Page 75 Page 76 Page 77 Page 78 Page 79 Page 80 Page 81 Page 82 Page 83 Page 84 Page 85 Page 86 Page 87 Page 88 Page 89 Page 90 Page 91 Page 92 Page 93 Page 94 Page 95 Page 96 Page 97 Page 98 Page 99 Page 100 Page 101 Page 102 Page 103 Page 104 Page 105 Page 106 Page 107 Page 108 Page 109 Page 110 Page 111 Page 112 Page 113 Page 114 Page 115 Page 116 Page 117 Page 118 Page 119 Page 120 Page 121 Page 122 Page 123 Page 124 Page 125 Page 126 Page 127 Page 128 Page 129 Page 130 Page 131 Page 132 Page 133 Page 134 Page 135 Page 136 Page 137 Page 138 Page 139 Page 140 Page 141 Page 142 Page 143 Page 144 Page 145 Page 146 Page 147 Page 148 Page 149 Page 150 Page 151 Page 152 Page 153 Page 154 Page 155 Page 156 Page 157 Page 158