p9 nov14 12/11/08 18:42 Page 9
ttglive.com
news
In brief
Future Travel held its annual conference in Manchester this week
■ Avis adds paperless system to rental sales
Avis is now offering all agents the ability to produce
Co-op’s homeworkers
paperless e-vouchers for customers. The car
rental company has introduced the function
across the Galileo, Sabre and Amadeus global
distribution companies. It will allow customers
to get own websites
to collect their vehicle without having to present
a voucher or email to complete payment.
Chris Gray.
search the website for their local
HOMEWORKERS at Personal Travel homeworker or for agents who
■ Cathay Pacific appoints affiliate specialist Advisors and Future Travel will soon specialise in a particular destination.
Cathay Pacific has appointed affiliate marketing have individual websites that can take Winterton said the system meant
specialist TradeDoubler to run its online affiliate bookings from customers 24 hours a customers could book online and the
marketing programme. The programme, which day. individual agent would get commission
allows third-party websites to market Cathay The move marks the first time the David Winterton even if they had no contact with the
flights and services, will be rolled out in January. companies, both part of The Co-oper- customer for that particular booking.
ative Travel, have directly targeted “Each homeworker will have their
■ STA Travel rebrands to target new audience consumers online. own section and identity that will be
STA Travel, the students and young adults Previously, the 600 homeworkers on all direct mail, so when existing
specialist, is to change its logo, website and store within both divisions would advertise customers use the website it will
design in a brand overhaul designed to appeal to on other websites such as Teletext appear as their homepage,” he said.
a different type of customer. The firm said it would or Travelzoo, but soon they will be Sheena Darby Sheena Darby, head of Future
also refine its inventory to take account of the able to promote themselves at Travel, said: “Our homeworkers can be
changing lifestyle of students and young adults, futuretravel.co.uk or personaltraveladvisors.co.uk. in when they are out. Homeworkers could
including offering more short, structured trips. David Winterton, The Co-operative Travel’s potentially go on holiday for a week and come
commercial and marketing manager, said each back to bookings having being made on their
■ WTTC to hold 2009 summit in Brazil homeworker would have an individual microsite website and thus having earned money.”
The Global Travel & Tourism Summit for 2009 address that clients could book through,
will be held in Santa Catarina, Brazil. One of the ensuring commission went directly to that agent. ■ Operators expand homeworking
themes for the World Travel & Tourism Council The websites will also allow new customers to opportunities: Selling From Home, p44
event will be enhancing the role of travel and
tourism in developing sustainable economies
and prosperous local communities. The
‘Use the brand to reassure public’
summit will be held on May 15-16 in the region’s
capital, Florianopolis. FUTURE Travel managing director panic, apathy, suspicion, mistrust and
Alistair Rowland urged delegates to concern,” he said.
■ Britons warned about bogus Spanish clubs use the Co-operative brand to reassure “Now, more than ever, they want
Holidaymakers at airports across the UK are customers in the wake of the collapse someone they can trust, and there are
being warned to steer clear of bogus Spanish of XL Leisure Group. very few brands that are as trusted as
holiday clubs. Trading Standards officers and He said people were still concerned The Co-operative.”
members of the OFT’s Scambusters teams have about the reliability of travel firms Alistair Rowland This week’s conference also saw
been handing out fake scratch cards at Belfast In- following the failure of the third- a motivational speech from Ruth
ternational, Bristol, Birmingham, East Midlands, largest Atol company in September. Badger, based on how she responded to her
Leeds/Bradford, Manchester, Newcastle, Gatwick “Customers view holidays with a mixture of sacking by Sir Alan Sugar in The Apprentice.
and Stansted, telling tourists on their way to Spain
to be wary of scammers bearing similar items.
■ New commercial director at Alpharooms SECOND AWARD:
Alpharooms.com, the online accommodation David Hoyle, who
supplier, has beefed up its executive team won the TTG
with the appointment of Andy Tilby-Baxter as Agent of the Year
commercial director. Most recently contracts Award, picked up
director for Travel Republic, he will be responsi- the Future Travel
ble for overseas product and contracting. Special Achieve-
ment Award from
ttglive.com head of Future
For the latest news, reviews and comment
from the travel industry, visit ttglive.com
Travel Sheena
Darby this week
14.11.2008 09
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