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TOTAL Art Licensing
DESIGN DESIGN DEBUT
COMPREHENSIVE CATALOG FROM
APPLEJACK ART PARTNERS
Debra Valencia will be making her debut with Design Design in
their March 2009 catalog. Applejack Art Partners has announced the release of its new Portfolio
Valencia’s designs for three Thank You cards made the final cut for Comprehensive catalog. This catalog is the culmination of ideas, trends, and
the spring supplemental catalog. Designs themes include floral Ab- direction from the company’s New Box collection of artwork. This is their
stract Thank You features a feminine font, single magenta flower first-ever comprehensive catalog from the New Box collection released to
with flowing paisley-like leaves in shades of green and cyan; circulo showcase the artwork that has been seen in the marketplace. It includes all
With Gratitude in khaki, brown and teal blue scheme with urban the images featured in prior supplements, but also displays many new col-
chic feel in tailored circles and stripes; and dot grid thx in robin’s lections just released to the market.
egg blue with white and espresso with abbreviated txt message “We’ve worked hard over the last year creating new concepts and research-
instead of formal wording ing trends to come up with what you see on these pages. We’re pleased
Cards are full color and will be sold as three separate boxed sets. with the result and are excited to continue working to add to the collec-
“Design Design’s creative directors, Tom Vituj and Susan Birnbaum, tion”, said Alain Pelletier, Applejack’s Art Director.
are my dream team to work with,” said Valencia. The catalog is categorized by color themes that tell stories in home décor.
The catalog features
FUSIA INSPIRED BY ASIA
artwork from some of
Chris Chun Art & Design – a the UK - we just can’t wait to
Applejack’s most pro-
boutique art licensing agency see Chris’ new work,” said Julia
lific artists, such as Lisa
from Sydney, Australia has creat- Woodmansterne, Publishing Di-
Audit, Daphné B., Véro-
ed two new card ranges with UK rector of Woodmansterne Pub-
nique, and many others.
publisher Woodmansterne. Fu- lications.
“We’re proud to of-
sia is a contemporary collection Miss Peacock is a new blank and
fer this new tool to
of art cards inspired from artist occasions range. These highly pat-
our customers. The
Chris Chun’s travels terned, yet timelessly
comprehensive catalog
to Asia. Combining elegant cards reflect
contains all the vari-
western paper col- Miss Peacock who col-
ous posters we’ve cre-
lage with Asian sen- lect teapots, rummag-
ated since the start of
sibilities, his paintings ing through antique
New Box. Based on
reflect an inherent fabric books and sur-
its unique layout, it will
joy and harmony. rounding herself with
be extremely helpful to
“We love Chris’ beautiful things. Both
our customers”, said
combination of fresh ranges were launched
Jim Giller, President of
vibrant colours and subtle tex- at the SpringFair in Birmingham
Applejack.
tures with his own unique twist UK this year. Chris Chun will be
of eastern promise. The reaction visiting both the Licensing Expo
NEW ARTISTS TO LAUNCH AT
to the launch of the Fusia range in Las Vegas and the Brand Li-
SURTEX
has been so enthusiastic here in censing Show in London.
Next Day Art, an art licensing company located in Portland, Maine, plans
to introduce about 10 new artists and thousands of new images at the
FRESH TWISTS ON RETRO
2009 SURTEX show in New York City.
Caleb Gray creates nostalgic illustration styles for a contemporary
“Despite an economy that is sputtering along, manufacturers of art-based
market, from kitschy computer graphics to hand-drawn pieces. He
products recognize that good design is the most important product
produces a wide range of looks, and all Caleb’s works are character-
differentiator and look to this show to help fill their needs,” remarked
ized by and festive imagery making them a versatile pairing for the
James Meserve, president of Next Day Art.
gift, accessory and home décor markets.
“Licensed designs from the artists we represent are now found in major
Combining his fine art training with years of experience working as
retailers and gift stores throughout the country. We find that the better
a graphic designer, Caleb commented: “Whether it’s a funny scene
manufacturers compete more on design and less on price and we are
or fresh colors, I love to create art that makes people smile. What
happy to be part of that equation,” continued Meserve.
enhances the process for me is staying on top of trends and then
Next Day Art works as an artist agent by helping put the right designs in
adapting them to my distinct styles.”
front of manufacturers at the right time. Artists can focus on creating
Art by Caleb Gray can be seen in the US and abroad on products
new designs while Next Day Art handles the marketing, presentation,
such as stationery and scrapbooking items, holiday tins and chil-
negotiations and business side of things.
dren’s wall décor. Two new collections of work that will be show-
Companies that produce greeting cards, home accents, gifts, wall décor,
cased this year at Surtex are Hipster Hop and Neo Vintage. The
textiles, collectibles, puzzles, calendars and more count on Next Day Art
bold, bright scenes of Hipster Hop illustrate retro-styled characters
to source and license art. Artist portfolios can be viewed on-line or by
with a whimsical sense of humor. In contrast, the delicately drawn
requesting custom printed portfolios through Next Day Art. Next Day
Neo Vintage series offers detailed works in limited colors.
Art represents more than 80 artists and more than 10,000 works of art.
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