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ADVERTISEMENT FEATURE
Don’t Miss
… WORLD TRAVEL LMMARKET A LEADS … ON ALL THE TOP ISSUES UES S…
Thursday
November 13
WORLD TRAVEL MARKET is ready dy to launch its own singing star into orbit. It
throws open its doors to hidden talent in the travel and tourism industry
to take centre stage. Are you the one to make your dream come true?
Travel Pop Stars could rival reality TV The winning performance will earn the right
show The X Factor and unearth a to record an original track – specially written to
sensational success such as Leona embrace the message of WTM charity Just a Drop
Lewis, who took the prize in 2006 – at a top recording studio and live the life of a pop
and was chosen as part of Britain’s star for the day at a countryside retreat.
Olympic presentation for 2012 at So the message to all the karaoke kings, disco
the recent Beijing Games. divas and melody makers throughout the trade…
WALL TO
Last year’s X Factor winner Leon start going through your chords and take up this
Jackson headed the UK singles opportunity to show how well you warble!
chart for three weeks and now is the
WALL FUN
chance for a lurking top of the bill
artist to emerge from behind a travel
A slot in the top 40 beckons
agent’s window or a call centre desk “
or trade specialists like home worker
somebody out there with the
GERMANY won’t let 2009 go by without or agency manager.
WOW factor
a spectacular celebration of the 20th It’s a completely fresh angle on

anniversary of the removal of the Berlin World Travel Market’s popular Travel
Wall. Agents’ Programme, where the concept The No.1 at WTM Travel Pop Stars could end up
German National Tourist Offi ce has always been to combine fun with career with a record in the Top 40 in the download charts.
sales manager Joanne Lappin will host learning-curve seminars, workshops and The wannabe artist can strut their stuff in anything
agents for a fun and interactive audio- educational tools. they like - rock roll, R&B,rap, hip hop.
visual show. WTM Communications Director Micaela The competition – jointly sponsored by AA
This highlights just what a destina- Juarez says: “Shows such as Pop Idol and The X Appointments, Avis, Complete Cruise Solution
tion Berlin has become. Factor are hugely entertaining and, like the travel and – kicks off this month and will climax with fi ve
Joanne will show just how appealing business, bring together a diverse cross section of finalists appearing live before an expert panel on
modern Germany is for tourists. More the population. the WTM Entertainment Stage (East End Boulevard,
than 50 ground handlers, hoteliers “I’ve always been keen to inject some let- 3:30hrs.)
and local tourist offices will be around your-hair-down activities to dovetail with To apply, upload a video of your best performance
to endorse that. the business emphasis which is obviously so to travelmole.com as soon as possible. It’s time to
Agents will be offered a traditional important in these challenging times.” impress with your presence, timing and voice.
lunch with fine German wine. There
will be plenty of chances to win prizes
WTM Entertainment Zone – East End Boulevard,3:30hrs
including a Berlin city break.
Pre-registration is essential as
places are limited. E-mail gntolon-
events@d-z-t.com
East End Shaun
Sponsors include Affordable
Car Hire, Amadeus, C&M Travel
Recruitment and Traveltek.
In August he made guest appear-
TOP-RATED TV star Shaun Williamson is going to
ances in two episodes of The Bill.
have the East End rocking at World Travel Market.
He’ll lead Passport back again this
Stand EM 1040,
year bigger than ever and just for you.
12:00hrs
The multi-talented showman from Docklands in East London. It will be just The fantastic competition, hosted
BBC soap EastEnders will top the like home for Shaun! He is hosting the by the Travel Channel, offers mouth-
Spot the
bill at ExCeL London in the heart of presentation ceremony for Passport at watering prizes.
Entertainment Zone Stage on the East Collect your passport from the booth
End Boulevard (2.00hrs.) It couldn’t be on Central Boulevard and travel around
a more fi tting location. the participating stands to have it
Difference
Shaun, who played Barry Evans in stamped. That puts you in the running
EastEnders, is a brilliant all-rounder for a superb luxury holiday – presented
and turns his voice to a whole range by Shaun.
THE CARIBBEAN TOURISM ORGAN- of entertainment roles from character He’ll be strutting his stuff at the
ISATION is pulling out all the stops acting to singing. His versatility has closing ceremony and to see him
GET AN
to pinpoint their 34-member seen him do stand-up comedy, play unveiled and to check if you have
islands’ defi ning characteristics. film, stage as well as TV parts, cabaret, landed a prize, you must attend the
It is hosting four 20-minute after-dinner speaking and presenting. sizzling celebrations.
training sessions throughout the He loves singing and won ITV’s Last year’s winners were treated,
EYE-FUL
day for six agency and operator Celebrity Stars in Their Eyes for his among other things, to: • A seven-night IN A BLINK things change, business
staff per session in their ‘village.’ performance as Meatloaf. holiday in Florida • 24-hour shopping opportunities are missed it leaves you
You’ll receive a pre-entrance He recently starred as ‘DJ Monty’ in trip to New York • An all -inclusive break tearing your hair out!
badge, one-day London travelcard Saturday Night Fever, a role he revived to the Dominican Republic. Make sure that your eyes are wide
valid on train, tube and bus
Shaun...
on a nationwide tour. Shaun was third open to what is going on in the travel and
in association with...
network, plus a voucher for drinks
all-rounder
in the 2007 series of Comic Relief does tourism world and that you stay abreast
and a traditional Caribbean meal. Fame Academy. of technology trends and advances.
There will also be a certifi cate There is the best and the rest. The best
to display in your agency Pre-register at: wtmlondon.com/ta for free admission know they must continually improve
after completing the session and upgrade their company systems and
successfully.
To celebrate, head over to the
Hilton Caribbean Bar for a well-
deserved rum punch.
GO UP CAREER LADDER
staff training.
The Eye for Travel conference in
Platinum Suite 1 on Thursday is the follow
up climax to Tuesday and Wednesday
To enrol, contact Sonja Rogers on sessions which are themed Online
0208 948 0067 or email srogers@ A STARK travel truth recently revealed is the business requirements. How does from the Oman and Grenada tourist Content and Conversion Strategies.
caribbeantourism.com for a that staff turnover is around 30% - the CPD work? To climb the career ladder boards. North Gallery Room 7 (12.00hrs). These will make essential listening for
registration form. highest in any established industry. and make things happen, find out at any business that strives to turn lookers
Stand CA 6500, 10:00-17:00 hrs It’s important to avoid being bam- out at the Tourism Society’s seminar. into bookers.
boozled into making just a side ways The Society has coordinated a stellar Leading travel technology consultancy
shift.This is where Continual Pro fessional selection of speakers from the Accredited Genesys will also present three seminars.
Development (CPD) comes in. Travel Professional scheme, the Tourism These will discuss Site Content (North
Agents are increasingly turning to Management Institute, People 1st and Gallery Rooms 4&5 11:00hrs) Search
CPD schemes to expand their CVs and seminar sponsor Travel Uni. Engine Marketing (12:30hrs) and Making
check that they are right up to date with Destination updates will be come the Most of the Web (14:00hrs).
WTM08advertorial1 TTG 2.indd 4 12/9/08 11:39:26
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