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CR75-p34-g2e5:SJC-Casino Review 21/12/08 00:30 Page 1
internationalcasinoreview
G2e08 REPORT
Shuffle Master finding
Breaking into
America -
Alfastreet’s
Matjaž Petek
new ways to bet
Shuffle Master was finding new ways to bet on blackjack with the launch of its i-Table, which prompts players
on the best way to play and also calculates odds in real time for a unique side bet.
trueodds shoe-dealt games like black-
SHUFFLEMASTER jack and baccarat as player
demand dictates.
As Shuffle Master’s newest Elsewhere on the stand,
Electronic Table System, the Roll Your Own Blackjack was
i-Table combines a variety of launched as a single-deck
the company’s products to blackjack game, featuring a
create an exciting new table three-card bonus bet that
game experience. Utilising pays odds when players
six touch-screen player sta- receive a Flush or higher.
tions embedded in a stan- Players receive three cards
American
dard size blackjack table, the to make two blackjack hands:
i-Table combines an intu- the best two cards are used
success
itive electronic betting inter- to form their starting hand
for
face with a live dealer who and the third card will be
deals the selected game from used for their second hand.
Alfastreet
either an i-Shoe Auto card Chairman Mark Yoseloff
reading shoe or one2six Plus added: “This year’s Global
continuous shuffler for Global Gaming Expo will be pokerface
games like blackjack and a significant event for ALFASTREET
baccarat, or the i-Deal spe- Shuffle Master because we
cialty shuffler for games like will introduce the industry Getting into the US market is
Three Card Poker. to the i-Table, a cutting-edge no easy thing to do, yet
Marketing director table game platform that we Slovenian multi-roulette spe-
Kirsten Clark said: “We are confident will have a sig- cialist Alfastreet has achieved
wanted to create an enter- nificant impact on the just that through working with
tainment product which gaming industry. As opera- Atronic Americas, which man-
could prove the most signif- tors continually look for ufactures, sells and distributes
icant that we’ve ever ways to maximise the prof- the company’s range of prod-
brought to market and feel itability of their table games, ucts across the country.
we’ve done it with this. innovative products that “We are now getting ready
Players want the live table can reduce operating for our first installation in
experience but operators expenses, increase table Nevada,” said Matjaž Petek,
need to reduce their over-
Shuffle Master’s Kirsten
productivity and offer Alfastreet’s sales and market-
heads especially for low
Clark with blackjack
players additional wagering ing manager. “GTECH,
denomination tables. This on the i-table options are becoming more Atronic’s parent company, has
system increases hands by and more important. With also won its bid for the
30 per cent and allows its rich selection of table Delaware lottery, and we are
dealers to settle disputes based on the likelihood that process, the i-Table dramati- data gives the i-Table the game content, its numerous installing six roulette
with no assistance needed. their final blackjack hand cally increases game secu- ability to offer players true productivity enhancing fea- machines there very soon with
The player prompts are great will beat the dealer’s final rity, accuracy and speed, odds calculated by the value tures and its wealth of vital more, probably up to around
for novice players, giving blackjack hand, and have the resulting in a significant of their initial two cards table game data, the i-Table 20, in the future.”
them bits of guidance over opportunity to match their increase in rounds per hour against the dealer’s up-card. will provide operators with Aside from the regulatory
what to do whilst the side original wager to take odds while eliminating errors. Finally, the i-Table platform an unprecedented way to aspect, preparing for the US has
bet which offers a bet based and receive an additional Further, its integrated card provides casinos with an offer popular games like meant addressing technical
on the odds of winning from payout. The bet is placed and bet recognition func- improved level of game ver- blackjack and baccarat to issues, such as the much lower
the two cards dealt really is a once each player receives tionality instantaneously satility: its integrated soft- their players, and we antici- voltage, which meant a redesign
key feature.” his first two cards and the records a variety of crucial ware and hardware pate that the product will of some of the hardware.
This feature sees each dealer’s up card is revealed. table game data points and configuration makes it easy be welcomed by the show’s Alfastreet is also stepping
player offered true odds By automating the betting its real-time access to all card to switch between popular attendees.” into the multiplayer electronic
poker market: “We are care-
fully monitoring what is going
on with existing products in
Ainsworth stacked, wild and ready to blow
the field,” said Petek. “We
want to avoid mistakes that
others have made. Our poker
machine is different because
onfire addition to two levels of mystery it’s based on our long experi-
AINSWORTH stand alone progressives offered in ence of multiplayers: that
the games themselves. Also on the means we have focused on
Ainsworth was showcasing Fire progressive side Ainsworth was layout and functionality of the
Strike, a three level progressive displaying Double Action, Double machine and its ease of play
linking Ambassador games such as Hit and Jackpot Kingdom. The and reliability. There should be
Dragon Lines, Purple Moon, Wild latter of these is themed on the no need for maintenance. It’s
Wins and Secret Garden. animal kingdom where the lion is about functionality for both
The games offer a unique 50 king and includes a mystery the player and the operator.”
and 40 line pay line structure triggered jackpot feature across a Alfastreet is still tweaking
implemented with a three symbol collection of highly successful 30 the machine, which is a fairly
and five reel array to create a line Ainsworth games. compact ten-player unit
greater concentration of Progressive prizes are designed to fit into smaller
coinciding wins, as opposed to the advertised on the 26 inch game venues. However, it is already
four symbol, five reel offering screen. The oriental themed House generating significant interest
giving a higher average bet than of Fortune, a 3 level mystery in eastern Europe, where sales
20, 25 and 30 line games. The progressive link package featuring channels are being set up.
excitement of the high frequency highly successful Asian themed Operators, said Petek, are
hit rates are boosted by the use of games, completed the progressive keen to buy the machine
stacked symbols to create greater collection. Operators can make rather than leasing, although
anticipation and large coinciding this five progressive levels by Fire Strike: one to look different approaches will be
wins. The three levels of the adding Ainsworth’s two level ‘$’ out for from Ainsworth taken depending on the
mystery link progressives are in Mystery SAP option to each game. market.
34 January 2009 • G2ereport
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