16
COMMENT / EVENTSNEWS
COMMENT
By Chris Field
SYSCOM OFFERS
X The UK is in
the Spotlight at
CallCenterWorld
FREE FASHION
2009 at the
11th International
Congress and
SUMMIT IT CLINIC
Exhibition for
Call Centres
and Customer
Management, 16th
S
pecialist software provider functionality, this application can
to 19th February
Syscom will be holding a free provide the integration, business
2009. With
IT and Software Clinic at the intelligence and visibility necessary to
almost one million
Drapers Fashion Summit on the 18th improve operational ef½ ciency, secure
employees, the
and 19th November at The Radisson in company-wide collaboration and
UK is the largest
Mayfair. As the key industry forum for enhance customer service. “Indeed
and most mature
of Europe’s call
the fashion sector, the summit attracts the Confederation of British Industry’s
centre markets. A
the industry’s most in¾ uential leaders recent report highlights the role of
specially designed
and business ½ gureheads, allowing IT in helping British ½ rms maintain a
UK PLAZA will
Have you noticed how nice shop
fashion brands and retailers to meet competitive edge,” said Moses.
allow UK exhibitors
staff are being lately? Go into
with those at the top of the industry to “The problem can be that those
to showcase their
Game, even if you are not into
expertise, products
share challenges and develop strategies. interested in ½ nding out more about
video games and just enjoy being
and services to
looked after. You should argue that
Syscom’s IT and Software how software can bene½ t their business
the international
this level of service is no less than
Clinic will offer an opportunity for have very little time to do this. That’s
visitors at the four-
delegates to discuss their future why we’re running the free IT and
day event in Berlin.
we should receive all the time, but
now that service is about the only
business requirements, discover new Software Clinic for companies attending
differentiator left to retailers, it is technologies and see how software can the Drapers Fashion Conference so
being taken seriously by some. help their business to become more that suppliers and retailers will be able
Not all of course. Some staff
pro½ table, competitive and ef½ cient. to experience the look and feel of the
have become even more surly and
This year’s summit will focus on latest software and talk through their
monosyllabic than ever, which must
how to overcome the effects of speci½ c needs with industry experts.”
surely be a re½ ection of the trouble
the economic downturn and drive To pre-register for a personalised
their employers are in. These are
business forward, reminding retailers appointment with an industry
often the retailers in real trouble
and it is hard to see what advice
and fashion brands that it is imperative consultant, book online at
to give them at a time when
their business is operating as ef½ ciently www.sycom.plc.uk/events.
banking covenants are constantly
as possible.
in danger of being breached. These
“Today’s competitive global market
are also the retailers who were place and the current economic
so focused on the business of climate makes it more important than
managing stock that they forgot to
ever for businesses to be lean and
talk to their customers.
ef½ cient,” said John Moses, managing
Even today, most retailers are
director of Syscom. “As the growing
not looking at the data in their
trend to offshore manufacture creates
X Jade
loyalty schemes to decide who they
Communications
increasingly complex supply chains,
should be rewarding and how. They
is hosting a free
are still making assumptions about
companies are seeking to enhance IT
seminar entitled
their customers based on their
infrastructures to streamline processes
Cost Effective Data
behaviour when times were good.
and achieve operational excellence
Communications
on a global scale. Complete visibility
The international jury for the
for Retailers at The
And one mystery shopper per
Pentawards, the ¼ rst worldwide
Avnet Resource
store per month is hardly customer is paramount in order to respond
competition devoted exclusively to
Centre in Bracknell,
feedback. effectively to changing conditions,
Packaging Design announced their
Berkshire from
The key to survival in the
effectively manage supplier relationships,
2008 list of winners at a ceremony
9.30am on
coming recession will be for
ensure optimum lead times and control
Wednesday 3rd
held at the Luxepack exhibition in
retailers and their customers to
the costs of global sourcing.”
December 2008.
Monaco, France. UK design consultancy,
talk and share the pain, which is
The event will also
As a UK partner for Microsoft
Pemberton & Whitefoord won a
more than just about low prices.
see Jade launch
Dynamics AX for apparel and Platinum Pentawards, which crown the
The technology that supports this
MerchantEyes, its
textiles, Syscom provides software
best packaging in food category for new real-time data
is mature, tested and inexpensive
speci½ cally developed to meet the
Tesco Tortilla Chips. The award-winning
communications
when measured against the
unique requirements of companies
creations will be displayed in various
application
increase in spend per head that it
locations including the new DesignPack
developed
generates.
in the clothing, textile and apparel
Gallery, Paris in January 2009.
speci½ cally for
industries. Equipped with key industry
retailers.
RETAIL TECHNOLOGY NOVEMBER 2008
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