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10
INSTORENEWS
NEWS IN BRIEF
DEBENHAMS TRIALS
X Marks &
Spencer has
implemented
a software
n Morrisons, the UK’s fourth
largest supermarket group,
TOUCHSCREEN KIOSKS
application
to speed and
will deploy Retalix software to
improve the
increase operational ef½ ciency
quality of its
and enhance the shopping
experience across its 378 stores D
ebenhams is trialling an increase sales levels for Debenhams by
interactive Guided Selling converting shoppers from ‘browsers
store design
Electrical Goods Comparison to buyers’ whilst creating cross- and
and equipment
delivery process.
and 285 ½ lling stations. In 2007, solution from multichannel marketing up-selling opportunities. By helping
The system,
Morrisons announced a three-
services company, Retec Digital and shoppers de½ ne the product features
StoreSpace from
year IT investment programme
kiosk vendor, NCR. they will ½ nd useful, the solution
Norfolk based C
to replace legacy systems with
Debenhams’ ¾ agship new West½ eld encourages them to shift from
A Design Services,
best-of-breed software systems.
London store, which opened at focusing on price alone to the value it
is an AutoCAD-
It currently uses four different
based space and
systems for the different point-
the end of October, is trialling the will deliver to them. It also highlights
store planning
of-sale (PoS) functional areas in
system, which provides expert advice relevant accessories that customers
application
its stores – the checkout lanes,
and recommendations on electrical would bene½ t from, enabling them to
designed to
in-store quick service restaurants,
products, enabling shoppers to make pick up everything they need in the
understand best-
dry cleaning service counters and informed purchasing decisions in an one shopping trip.
practice design
and to automate
fuelling sites. interactive and dynamic way. The solution will be used to
the take-off of
The shopper uses the touchscreen support sales of a wide range of
information from
n Leading US fashion retail
brand, Armani Exchange (New
kiosk to select the category of products including TVs and home
store plans.
York), has placed a major
electrical product they are looking entertainment systems, kitchen
workforce management software for and specify their price, feature/ appliances and personal care items.
order with WorkPlace Systems functionality and brand preferences. It is one of a range of service and
to help manage their store
An intelligent selection is then made sales solutions being deployed in
associates better and further
and presented to them based on Debenhams ¾ agship store in Europe’s
improve customer service.
their requirements. Shoppers have new, largest urban shopping centre.
The system, which includes
the option of printing product NCR is providing its NCR
time and attendance, as well as
scheduling and budgeting, will be
comparisons and data sheets, detailing EasyPoint 42 kiosk together with
implemented by Labor Solutions
a full speci½ cation of the products, to deployment and maintenance services
International (LSI), a wholly
review. as an expansion to its existing contract
owned subsidiary of WorkPlace
The interactive Electrical Goods to support Debenhams’ NCR point-
Systems. Armani Exchange has Comparison solution is designed to of-sale (PoS) systems nationwide.
over 72 stores across North
America and plans a further 10
X TJ Hughes,
new locations in 2008.
NEW SYSTEM FOR FLAGSHIP
the UK discount
department
French womenswear chain,
LONDON STORE LAUNCHS
store chain has n
Caroll, with around 310 stores
Italian tailoring brand,
improved the
spread mainly across France,
FACIS has invested in
way that its
Europe and Japan, has been
communicates
Eurostop’s e-rmis retail
using retail software through
with its stores,
system to manage
using broadband
VCSTIMELESS to help improve
sales and stock for its
and Retail Back
customer service, supply
newly launched store in
Of½ ce from Vodat
chain ef½ ciencies and stock
Conduit Street, London. International,
control throughout its growing
The new store will sell the retail
international business. The retailer
the brand’s entire range,
communications
has implemented Colombus
including a new lifestyle
provider. The
Ret@il point of sale software
collection. The company
system ensures
and recently added mobile
has also implemented
that task
solutions, which allow staff to
information
Eurostop’s electronic
carry out duties using portable
distributed from
point-of-sale system, e-pos in store.
devices. The new system also
head of½ ce is
Elie El-Choueiry, director at FACIS said: “The system is easy to use and
now delivered to
integrates seamlessly with Caroll’s
comes with proven credentials. It had the key features that we required and
the right people
Colombus head of½ ce solution,
saves us time and money by helping us to operate ef½ ciently.” and actioned in
so that, at any time, the company
Phillip Moylan, sales and marketing manager at Eurostop said: “Eurostop’s a timely fashion,
knows when an article has been
solution is ideal for the independent retailer and those starting new ventures.
giving store
sold, or needs to be automatically
It provides an easy-to-use system that enables retailers to closely monitor and
managers more
replenished.
control stock throughput.”
time to spend on
the shop¾ oor.
RETAIL TECHNOLOGY NOVEMBER 2008
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