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& gaming show at www.icetotallygaming.com earls court, london | 25th - 27th january 2011


ICE Totally Gaming to run sector specific conferences


Conferences LONDON


A host of conferences from Mobile Gaming to Mergers and Acquisitions will take place alongside ICE Totally Gaming at Earl’s Court in London.


On the Tuesday at West


Brompton Conference Centre, the Seventh annual Combating Cybercrime con- ference will again deliver cutting-edge solutions to help operators and suppliers keep their customers and businesses safe. Also on the Tuesday but in


the Cromwell Room, the Mobile Gaming conference will present a detailed roadmap for how gaming companies can take advan- tage of this new channel that has finally ‘come of age’ and multiply their revenues in the near future. Wednesday will see a con- ference on Monetising Social


Game take place in the Cromwell Room and will cover how consumers increasingly consume enter- tainment, social media, games and gambling via mobile access devices. It will show operators how to inte- grate the phenomenal success of monetised social games into their product mix so as to catch the next wave of revenue growth via a channel that is legal in the USA, China and other markets inaccessible to tradi- tional online gambling com- panies.


Payments in Gaming will take place on the same day in the West Brompton Confer- ence Centre and will show- case the latest and most innovative solutions available to convert customers into depositing players, enhance security and remain compli- ant in emerging markets using payment technologies. Thursday will see CRM


and Retention hosted in the Cromwell Room and will help delegates better utilise their customer data and player analysis capabilities to deliver competitive advantage and cost-effectively increase rev- enues, improve player lifetime value and get better ROI on their acquisitions; while build- ing loyalty through customer engagement and improved communications. The last day will see Mergers & Acquisitions for Gaming, held in the West Brompton Conference Centre. This is for CXO-level executives and senior corpo- rate strategists to discuss the future of consolidation and the macro-economic land- scape of the industry. From likely deals to valuating com- panies, it will provide an invaluable roadmap to suc- cessful acquisitions for investors, and to lucrative exit strategies for gaming entre- preneurs.


totally gaming


Gaming Awards receive 300 entries from 30 countries


internationalgamingawards LONDON


The fourth annual Awards ceremony, presented by Clever Duck Media, is expected to bring together International Gaming Community, participants from some of the most exciting and fastest-growing companies in the world from land based and online gaming back- ground.


The most influential figures in online and land-based gaming will gather at the Jumeirah Carlton Tower Hotel in Knightsbridge, London for this year’s awards in support of Care Inter- national and Children with Leukaemia charity. Taking place on 24 January 2011, the day


before ICE Totally Gaming, the event will boast a growing number of participants from around the globe. The International Gaming Awards secre-


tariat received nearly 300 entries in 18 cate- gories from land-based and Online gaming operators and suppliers. The finalist’s list with some surprising results has been published on the official IGA website www.gaming- awards.com. In total, the Awards feature 18 categories


which cover: Casino Operator of the Year (Europe , Americas, Australia & Asia), Socially Responsible operator of the Year, Online Casino


Operator, Online Poker, Bingo, Sportsbook of the Year, Technology provider of the Year, iGaming Software supplier, Eco-Friendly company of the Year, Best Restaurant , VIP Room of the Year, Casino Interior Design, Slot manufacturer and Traditional Equipment Sup- plier of the Year. This year the Awards feature the new cate-


gory the Best Customer Experience. Some of the biggest names in the industry will be com- peting for an Award, such as Celebrity Cruises, City of Dreams, Betfair and Full Tilt Poker.


www.ecp-usa.com


jalm@ecp-usa.com john.malin@internationalbrandgaming.com


January 2011 •events 23


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