p52-53 mystery shopper oct10 7/10/08 16:17 Page 52
knowledge
ttglive.com
Mystery Shopper
from Swadlincote
The mystery shopper visited two agencies in Swadlincote on a Friday
lunchtime, then selected one paid-for link from an internet search for
“holidays west coast of Canada”, and an advert in a national publication
ta
This week’s challenge: The mystery shopper
T
r
a
v
el Alber
asked for a Canada touring holiday for a retired
couple. They wanted flights and a 14 to 16-night tour,
departing anytime in 2009, which included Banff,
Lake Louise and Jasper
CHALLENGE AT A GLANCE.
Who: Budget: £3,750 Where: Canada
TTG has teamed up with React
Surveys to simulate a realistic
Seal the deal with these tips from Training for Travel
booking process each week – that
means a mystery shopper looking for
Retail therapy: Banff Celebrations: Clients Wildlife: Jasper is a great City life: Suggest three
the best deal from agents and operators on the high street, offers great shopping and travelling during summer place to spot wildlife like days in Vancouver where
online, on TV or in newspapers. The Mystery Shopper
research is carried out on behalf of TTG by React Surveys,
dining. Enjoy a spot of should visit during Canada bears, elk, wolves, as well you can ski, sail and play
and no further details or information can be disclosed. luxury in Norquay, only Day (July 1) when there are as mountain sheep and golf on the same day.
Researchers take into consideration first impression, sales
process, product and budget match and extras offered before
90 minutes by car from endless activities such as goats. Customers can take A city with a village feel,
giving an unbiased opinion of which channel/company they Calgary and a short drive wine-tasting, live music a tour on horseback to see it’s only 30 minutes from
would have booked with on that occasion. We do not claim
that the winner is the best in an area or specialist sector, as
from Lake Louise and fabulous local cuisine. these animals up close. wilderness too.
we may report on competing travel firms in the future.
Please note that the aim of The Real Deal is not to criticise
individual agents or companies, but to promote good sales
For more training tips and courses, go to
technique for the benefit of all in the travel trade.
trainingfortravel.com or ttglive.com/knowledge TRAINING FOR TRAVEL
group ltd
Everyone knows that Advantage
is the cat’s whiskers
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