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OCT was keen that the overarching theme would
Three
speak of relaxation to the Chinese. Within this a
number of different themes can be integrated, while
Valleys
still adhering to the resort’s overall concept. This
also allows us to offer guests a taste of new and
The OCT East Resort is arguably exotic cultures they may not be familiar with. A case
the most experimental project
in point would be the Swiss theme, highligted at the
developed to date by OCT
entrance to Tea Stream Valley and at the OCT
Tourism. Four parks are linked
Interlaken Hotel.
by a cable car system and a
spectacular elevated railway that
Research found that the Chinese viewed
crosses the valley. In Tea
Switzerland as a relaxing and idyllic place, but also
Stream Valley and Wind
as somewhere with which they had previously had
Valley guests can indulge in
limited exposure. For areas such as the shopping
simple, low energy pursuits
and dining area towards the front of the park, a
ranging from cycling to hot air natural theme, based around the city of Interlaken,
balloon rides, set amidst
Guests enjoy a teathered ballon ride at Wind Valley
was invoked to suit this desire of the guests.
carefully planned pathways,
Another key to success is ensuring that guests
waterways and real tea gardens
understand the park and its messages and motives. Immersive Attractions
high, high above the
They want a clear understanding of the park they Besides the theme, we also had to tell a story to
surrounding landscape. The
Guanyin Lotus area, focusing
are in and what it is about. We can create a very ensure OCT East thrives. At Falcon’s Treehouse,
on religious tourism, takes
in-depth theme that inspires guests and makes them we are storytellers, and it was very important for us
guests higher still. Knight
think, but that theme cannot come across as that we marry storytelling to every aspect of the
Valley, closer to ground level
muddled or confusing. To this end, it was important resort, from the masterplan to the individual
and within reach of the sea, will
that the environmental integration and positive attractions themselves.
feature more traditional rides theme be carried out throughout the entire OCT At Knight Valley we were able to achieve this
and attractions when it opens East resort. very well. The park includes a mix of classic, well
next month, but still with an eco
This environmental theme is presented in a known and well loved attractions, as well as
theme. Tea Stream Valley is also
number of different ways. Knight Valley, for unique new attractions designed especially for this
home the Tea Show, OCT’s
example, gives guests a fantastic, Earthly-based park. The classic attractions include a log flume, a
latest multimedia live
entertainment spectacular,
utopia as the staging grounds for numerous bobcart ride, and a children’s zone packed with
celebrating the famous drink
adventures; including those into the ocean, under flat rides.
and its links with Zen culture.
the surface of the Earth and beyond. But that is just Beyond those, we created a number of intensely
And as this is a resort, a number
one part of the resort. There are still the hotels, the immersive specialty attractions, including a 4D
of accommodation options are
golf course, a water park and an area of shopping dark ride that takes guests on a fantastic journey
available, from OCT-branded and dining at the front of the park at Tea Stream deep into the Earth and a Splash Battle themed
tents to the Swiss-themed OCT Valley/Wind Valley. All of these areas work together around disaster relief. The park will also
Interlaken Hotel and brand new
to improve eco-awareness, in a relaxing incorporate the first CircuMotion system, a 3D,
luxury Buddha hotel.
destination-resort setting. 360-degree immersive theatre to take guests far
ABOVE: The Tea Gardens
RIGHT: The Tea Show features a
number of hi-tech effects,
including China’s largest LED
screen, and is a highlight of
Tea Stream Valley
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NOVEMBER 2008
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