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land of light, sound and motion." And now, “on just
about every measurable level the parades have been
a major hit for Six Flags," reports Goddard. In 2009,
Six Flags Over Texas and Six Flags St Louis will add
the Glow In The Park Parade to their venues. “
Operations
In 1980 Six Flags Over Georgia approached Gary
people have
Goddard with a 25,000 sq ft dark building with a
whittled back
stream running through it. Formerly home to the Tales
of the Okefenokee ride, this was to be Goddard's first
the charm of
ride as an independent contractor, and his team turned
theme parks
it into Monster Plantation, now one of the park’s oldest
attractions. This year the park asked Goddard to
put the 'park' back in theme parks. Operations people
update the attraction but not ruin the memory. The
have whittled back the charm of theme parks in their
in their quest
result will be a makeover that is expected to last. “It will
quest to improve operating efficiencies. And while I can to improve
be memory,” Goddard promises, “times 10.”
appreciate this to a certain degree, I think the pendulum
“This ride was one of the first things I did after
has swung far too much to the side of concrete plazas,
operating
leaving Walt Disney Imagineering. It's rare that a ride
wide open streets and easy to see storefronts and efficiencies.
lasts a generation, and even rarer that one gets to
signage, all to the detriment of the overall park
revisit it and bring it back to life with some new ideas
experience. There is rarely any sense of discovery in
There is rarely
and new surprises. The new and improved Monster
modern day theme parks – everything is set out for any sense of
Mansion will retain much of its original charm. Just as
'instant read' and I think the parks lose something when
audiences didn't want Disney to change Small World,
this happens.
discovery in
we are keeping most of the classic original ride, while
Our expansion concept for Floraland is called 'Happy modern day
giving it all a new coat of magic and colour including
Little Shangri-La' (above) and is essentially a theme park
some new characters, new music and immersive
designed by the young child of an emperor. It's a child-
theme parks –
effects.”
sized world of fantasy, fun, rides, shows, magic and everything is
mazes, all set within a beautiful garden. I think this will
become a little jewel of a park, and one that will gain
set out for
Kingdon of the international recognition." 'instant read'
Nine Dragons
KOREA AND SWEDEN
and I think
"We have completed a project in Korea," Goddard says,
parks lose
"a sports/entertainment complex called One Mount that
something
has a theme based upon a year-round "summer/winter"
destination with the summer area having a 12-month
when this
waterpark and spa, and the winter area having a year-
happens
round snow world with ice skating, some skiing and
snowboarding and a complete winter village with
KINGDOM OF NINE DRAGONS
restaurants and live entertainment."
Comprising a theme park, resort hotels, waterpark,
Goddard’s plans for a 3D boat ride at the Tropicana

aquarium and other entertainment-based
in Las Vegas have been put on hold as the casino
experiences, the Kingdom of Nine Dragons (above) is
tackles the financing issues plaguing almost all Vegas
expected to become China's first true destination
developments right now. He is, however, redirecting his
resort when it opens close to Shanghai around 2012.
attentions and is now planning major 3D boat ride as
"This is a massive project already under
part of a new project in Sweden.
construction," explains Goddard, "and promises to be
“While we cannot really divulge the details yet, this
something truly spectacular and 'home grown' in that it
will be a true destination resort with a theme park,
is a park and resort complex that is being created
waterpark, unique themed hotel, retail centre and
without the branding of Disney, Universal or other such
several other exciting attractions,” he explains. “A
entities. As Hong Kong has proven, when Disney
dynamic 3D water-based voyage wil be at the heart of
stumbles with its own product, the the local experience,
this and will follow the path of ancient Vikings on a
in this case Ocean Park, can actually beat them at
quest. The concept and plan for merging a boat ride,
their own game. By building upon local legends and
physical settings and 3D film to create large scale
mythologies, but adding western storytelling and
environments remains an integral part of the
attraction creation, we are developing a theme park
storytelling."
and guest experience that will be original and unique.
One Mount in Sweden
FLORALAND
Floraland is a small park located outside Chengdu,
China, opened in 2005, where Goddard has been
brought in to create a new masterplan for expansion.
"We have created a unique concept for a real family
based theme park,” he declares.
“For one thing, we are making a concerted effort to
NOVEMBER 2008
47
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