Casino Sept 08 P36-38 8/22/08 1:43 pm Page 36
DE LA RUE
De La Rue
At the forefront of the currency business for 150 years, De La Rue is
making a name for itself with cash handling products in the casino
Industry. Ed Brindley, Managing Director, UK, for the Cash Processing
Solutions division, spoke to Casino International about the company…
F
ounded in 1860, De La Rue has a rich time on each bank
Ed Brindley
heritage in the currency business and is note, at anything up
widely known as the world's largest security to120,000 bank notes
printer. They provide bank note paper, an hour. Holding all
design and print currency, and have, in these sorter hardware
more recent years, expanded into providing security systems together is our
holograms. software, Enterprise
The cash handling side of the business, which Ed Cash Management.
Brindley works for, provides equipment to all bulk This software not just
cash handlers such as banks, cash in transit manages the flow of
organisations and casinos. Ed explains how the the cash around the
company works… casino and soft count
rooms, but also
Casino International: How do your cash identifies where cash is
handling products fit into an organisation? at any stage of the process. It is important to
Ed Brindley: When a retailer or casino clears its understand who actually owns the cash because it’s
floor, and does a sweep of the tills and gaming tables, obviously a valuable asset and if there is a
the cash is collected and taken to a dedicated discrepancy the cash centre need to be able to
processing area within the casino. Here the money is understand where the cash came from. In addition to
collected, authenticated and counted in bulk at very providing the standard cash handling software,
high speeds, much faster than an individual would be increasingly we are linking to other in-house systems
capable of. The hardware element of our solution such as digital CCTV systems to aid customer
counts the cash, authenticates it, and if required will security. Casinos can also benefit from Business
face and orientate the money so that it is displayed in Intelligence, another of our software components,
which we are the first in the industry to offer. This
“Casinos can also benefit
gives senior management real-time visibility of their
from Business
entire cash operation, irrespective of location. They
can see, with ease, which cash centres are running to
Intelligence, another of
their optimum and which ones are running less so.
By looking for centres of excellence managers can
our software components,
bring all cash centres up to the same level.
which we are the first in
CI: De La Rue invented the ATM – that must be
the industry to offer.”
a wonderful selling point when you speak to
prospective clients…
EB: We did indeed invent it and installed the first
the same way. In addition the sorting machine machine in 1967. Today De La Rue produces about
completes a fitness sort, so we can determine what ten per cent of the ATM mechanisms. We don’t brand
happens to that cash. As an example it could go back our own ATM machines but we do manufacture the
out to the public again via an ATM, or a bank branch dispensing mechanisms; the component that actually
counter, or back to the cage for use again in the counts the notes and presents them to you.
casino. On occasion cash will have to go back to the The majority of the ATMs in the UK, sited at banks,
Central Bank because it’s so damaged or classed as contain money filled directly from a cash centre so
unfit, the bank notes cannot be recycled and our sorter machines may well have processed it. As
therefore must be sent for secure destruction. All of mentioned earlier, cash centres traditionally sent the
those processing decisions are being made in real very best quality money back to the cash machine. In
36 SEPTEMBER 2008
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