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Training Techniques
Case Study
It is the substance and detailed belies the true hard work needed to gain
observations that NLP contains that I the real benefit of the powerful tools that
believe provide the value. By overlaying NLP lays at your disposal. With stories of
observations of what successful people do certificates handed out to 500 people at
time and again with proven psychological a time in a seminar-type training course, I
and physiological theory, NLP brings wonder how much time is spent validating
together the power of theory and practical the practical application of the theories
applications that have proven successful. discussed and demonstrated during the
‘training’? The low failure rate at such
Being able to communicate with people events either suggests exceptional training
in the most effective manner has to be an or a low benchmark to achieve a pass.
advantage in any business situation. NLP
takes this a step further and looks at the Whether you deserve the certificate or not,
most powerful communication of all, how it is not the tools themselves that make
we communicate with ourselves. a difference in business but the way you
apply them. As with most things in life you
Understanding how we see the world get back what you put in. If you put the
and that we control how we behave and
react is a simple principle. However, the
‘simple’ is actually hard to implement. But ‘NLP provides a powerful set of tools in
the effort is worthwhile when you see the
results. Once you understand yourself you
making you more efficient in your
will be surprised how much easier it is to
dealings with people’
understand others.
So much has been written and said about The very essence of NLP is pulling effort in to make sure you understand the
communication what else can there be? together previous work and applying it to principles of NLP and then practice,
In essence NLP doesn’t add anything new, observations of successful practice. In this it is going have a profound effect on
it just consolidates what is already out sense it can be characterised as a study both you and your ability to get your job
there. Learning how to listen to the words of excellence. In itself it offers nothing done. As for the ability to cure phobias,
people use and decipher what they are new, but it offers a new perspective on quit smoking, lose weight and other
really saying, through to knowing what established principles and looks to apply behavioural changes NLP is associated with,
unconscious patterns and body language them in a more effective way. The ideas are these possible? Well, I don’t know, but
to look out for, add up to a powerful set are simple, the application is difficult. It is what I do know is the powerful impact it
of tools in making you far more efficient in here that many ‘practitioners’ fall down. can have in a business environment.
your dealings with people. NLP then goes a
little deeper and pulls together recognised Take something as simple as the theory So, in answer to the question: ‘A powerful
profiling techniques and psychological of eye patterns. Based on the principle business tool or a three-ring circus?’ Both
analysis to look at how people receive that we look in a particular direction while approaches exist but don’t confuse the two!
and process information. Overlaying this accessing different parts of the brain, it A self-congratulating, self-perpetuating
against recognisable behavioural patterns, is not beyond anyone to recognise when approach has undoubtedly grown around
you begin to get a feel for how powerful it somebody looks down and left or up and the principles of NLP, but this industry is not
can be to communicate with people in the right. Trying to identify where somebody is NLP – it just seeks to sell. Don’t allow this to
way that they prefer to communicate. looking, what this tells you about whether distract you from the very real benefits that
they are visualising, recalling, constructing, the principles of NLP can bring.
Taking a common phrase and changing etc, while making sense of the rest of
it slightly; ‘Treating others as they wish the conversation and making use of the Choose your source of training and
to be treated’ is so much more powerful information you are gathering to improve support well, look for a delivery style that
than treating them as you wish to be your relationship with the other party – a suits and remember it is what you do with
treated. This isn’t magic, you can’t use the very ‘simple’ principle becomes difficult it that counts. Pick what works for you,
techniques to get people to do things they to apply. This is where the hard work and apply it and you will find that NLP is a very
don’t want to do or persuade people that practice is needed. powerful tool for you and your business.
bad ideas are great. But what you can do
is make sure that you don’t waste time or Questioning approaches
Nik Burrows is Master Jedi at
miss business opportunities just because It is here that the three-ring circus causes
Corporate Jedi. To find out more visit
most damage. The implication of a quick
www.corporatejedi.co.uk or call
you don’t know how to understand others
0870 067 3174.
and make yourself understood. fix approach offered by many in the field
Learning Magazine
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