Debenture Editorial 28/11/07 14:19 Page 148
THE DEBENTURE
Words:
Sandy Byrne
OWNERSHIP SCHEME
on Tour road book for each and every event.
Supercars on Tour have built a database of
“Supercar” owners throughout the UK,
amounting to in excess of 5,000 names and
addresses; access to this database is
available to Debenture holders as part of the
package of advantages. Of further interest to
some Debenture holders, is that they have the
option to dedicate a trophy or award in their
name - and the fun of presenting it on the final
night of the trip.
The two tiers of membership are limited to
ten and twenty respectively, each offering
different levels of benefits, and both designed
to enhance the overall experience of
Supercars on Tour participation. On tours,
each member has their own car number and
space automatically reserved for them: Gold
members have a gold number and Silver
members a silver one as opposed to the
standard white number.
When it comes to the fabulous hotels we
stay in, because the hotels we visit are
invariably small and luxurious, Supercars on
Tour will have had to book various room
grades - for example a suite or a room with a
sea or garden view, we automatically upgrade
for our Gold members, and if there are any
more superior rooms remaining unoccupied,
for our Silver members as well.
Gold debenture holders also receive the
007 saw the launch of the Supercars on generous benefit of a thirty per cent discount
2
Tour 5 year advertising and sponsorship of a value up to £5,000 per year, and Silver
Debenture Scheme, offering a small, holders a twelve and a half per cent saving up
select number of loyal supporters of to £2,000. So there are myriad advantages
Supercars on Tour, the opportunity to become and Supercars on Tour regards this invitation-
either Gold or Silver Debenture holders. only privilege as the chance to acknowledge
This is a hugely advantageous scheme for with gratitude the loyalty of this exclusive
regular entrants, in a number of enticing, group of people. It also allows us to look
and advantageous ways. It is particularly forward to the five-year tenure they enter into
beneficial to entrants who operate small or as the chance to develop our very delightful
medium-sized companies, with various tax new friendships.
breaks available. As a very special treat for Gold Debenture
As a debenture holder, your company is holders in 2007, the year ends with a fabulous
entitled to a number of exciting and innovative special 'Castles and Glens' rally which
brand presence initiatives, including culminates in our stunning Christmas party at
advertising decals on participating cars, the legendary Gleneagles Hotel in Scotland.
FROM TOP: Cobra get their
including all Supercars on Tour's vehicles As ever, we pursue with rigor our efforts to
point across; Lamborghini is during events. Holders also receive full make everything about Supercars on Tour
number one for advertising
recognition of their sponsorship on the even more special and we expect this trip to
Supercars on Tour's website, with full be a very memorable one indeed.
interactive links, an advert in The Supercars
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