27
instrumental in developing bringing the benefits to the wise. They can deliver ROI with
server virtualisation market. And the top of the a bigger-bang, – ‘ROIW’ –
TECHNOL
technology as a commercial market has quite simply because they address multiple
product is VMware who filed devoured them. issues:
for the first patents on their What it means for circle6 Cuts your cost base
techniques in 1998, launching business circle6 Improves customer service
OGY
products the following year. It now appears certain that the and satisfaction levels
VMware was purchased for market for server virtualisation circle6 Helps address your green
$635m in 2003 by EMC; 16 will go to the next level over credentials by delivering
days after going to the market the coming months. The a smaller carbon footprint
CONSOLIDA
with its IPO in August 2007, industry offer to the market is
VMware was valued at around mature and competition within There can be little doubt that
$24bn. VMware now accounts the marketplace will see the these benefits dovetail very
for 85% of sales in the server cost of acquisition fall. well with a period that is
virtualisation market. VMware’s uncertain for business.
TION
2007 year end (reporting Jan The maturity of market
28th 2008) is expected to demand is also established. Case in Point
produce a revenue figure in Much of VMware’s early LHA-ASRA Group’s aim is to
the region of $1.2bn. success has been built at the build better homes, better
data centre level with communities and better lives
This is a truly noteworthy corporate Enterprises who self- for its customers. Here, Amit
performance given that one of host, and service providers Patel, Group Head of ICT and
their competitors is Microsoft. who host services on the Gurprit Sahota, ICT Manager
The reason for this rapid behalf of others. highlights how a strategic IT
growth and outstanding partnership with Atlanta
success is that VMware solved The lower acquisition costs Technology is supporting this
some difficult problems and improved value that IT can ethos. The LHA-ASRA Group is
relating to the operation of return to business after a a leading housing and
virtual machines on Intel’s server consolidation project is regeneration agency with over
standard x86 processor now a compelling proposition 12,000 homes across the
architecture, the standard in for mid-market enterprises and Midlands, Greater London and
many of today’s servers. medium sized organisations. the South East. It provides a
range of services from homes
They went on to patent the Investment decisions for server for rent and shared ownership
solutions and set about consolidation projects are truly to residential care, Supported
Housing assistance and a 24-
hour contact call centre.
Formed in 2005, LHA-ASRA
Group comprises of a number
of organisations including the
Leicester Housing Association
(LHA), ASRA Greater London
Housing Association and
Family First, a Nottingham-
based group that provides
specific support services to
single parent families.
The LHA-ASRA Group motto is
‘to build better homes, better
WWW.SNS-UK.CO.UK MAR/APR 09
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