fipp.com December 2007 | Magazine World | 9
Interni in Russia
Independent Media Sanoma Magazines launched
Interni, in cooperation with Italian publishing company
Arnoldo Mondadori Editore SpA, in October 2007. The
international architecture and design magazine is aimed
at professional architects, decorators and designers
as well as readers interested in modern architecture,
CFO in Russia
construction and home design solutions. Interni will be
CFO, the award-winning publishing business for chief financial
published twice in 2007 (October and December) and will
officers from The Economist Group, launched in Russia in
be printed six times in 2008. Initial circulation is 50,000
November 2007. Published under licence by B2B Media, CFO
with a cover price of 210 roubles (€5.89).
Russia is circulated to some 25,000 Russian finance executives.
The monthly title is in Russian and carries local content
produced by B2B Media’s journalists as well as a selection of
translated articles from CFO magazine in the US, CFO Europe
and CFO Asia. The cover price varies but averages US$4 per copy.
Fortune in Turkey
Fortune launched a local edition in Turkey
Good Food in
in September 2007. Published monthly
the Middle East
in the Turkish language, Fortune Turkey is
BBC Magazines’ Good Food launched in
the second foreign-language edition after
print and online in the Middle East on 8
Fortune China. The magazine is published
September 2007, marking the first time the
in Turkey through a licence agreement
company has simultaneously launched both
between Time Inc and Vatan-Imako, a joint
a print magazine and associated website
venture of Vatan Dergi Grubu AS and the
internationally. As well as adding some
Greek publishing group, Imako Media SA.
Middle Eastern spice to the magazine, a
The cover price is 7 TRY (€4.10).
variety of recipes from Good Food UK are
also available. Published by Corporate
Publishing International, Good Food Middle
East costs 25 dirhams (€4.81) and has a print
run of 10,000 copies.
FHM in India
FHM was launched in India on 19 October 2007
by Next Gen Publishing. Next Gen is owned by
the Forbes Group, Emap and HDFC. Hoshang
Billimoria, CEO, Next Gen, said: “The aim is to
make FHM the biggest-selling men’s magazine
in India. Due to the continued roaring success of
the brand and the passion and knowledge of our
partners that accomplishment is mere months
away from achieving.” FHM India is published
monthly with a cover price of Rs60 (€1.60).
Auto Bild in Greece
Auto Bild, licensed by Technical Press, a
subsidiary of the Greek publishing group
Campaign in India
Liberis Publications, was launched in Greece
Haymarket UK and Haymarket SAC
on 5 October 2007. Auto Bild Hellas has an initial
Publishing launched campaign, one of the
circulation of 50,000 copies. The weekly magazine
UK’s key magazines for advertising and
has 84 pages and a cover price of €1.50.
media, in India in September 2007.
Marc Flamme, international licensing director,
The fortnightly magazine covers
Axel Springer AG said: “With the new licensed
advertising, marketing and media news
edition of Auto Bild in Greece and our new
in the booming market. Launched
partner, we aim to lead the Greek market for
with an initial controlled circulation of
motoring magazines.”
7,000, campaign India will rise to a 10,000
circulation in 2008.
pp08-11_Launches_v1r.indd 9 22/11/07 14:49:24
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