08 specialist interviewv2 17/10/08 12:17 Page 8
australia
Training Perks of a pro
Being an Aussie Specialist shows clients you're passionate about Australia and gives you
fabulous opportunities to travel and make sure your knowledge is always up to date
UK agents had the chance to learn to surf during Corroboree ‘07
CHARMAINE HALLMARK JACK PLASKETT MATT LUCAS
Partner, Hallmark Travel Partner, J&N Travel Senior sales consultant,
Time as Aussie Specialist: Time as Aussie Specialist: Bridge and Wickers
13 years Four years Time as Aussie Specialist:
Four years
“I think I was one of the first ever Aussie “I think it is essential for agents who complete “I only recently became a Premier Aussie
Specialists! I have been lucky enough to go to all the modules and become an Aussie Specialist after being part of it for four years.
Australia 12 times and to many of the Specialist to be given the opportunity to see the This has been great in providing even more
Corroboree and other fams and events. You do country for themselves. My daughter and busi- information to help sell Australia and, because
have to do all sorts of gymnastics with the diary ness partner Nicola is also an Aussie Specialist, I am listed on
Australia.com as a Premier
to make the time to go to Australia, but it is so and has just set off on a nine-week tour of Aussie Specialist, I get a lot of referrals for
worth it when you do. I love to go to ATE Australia. I’ve been fortunate enough to attend potential bookings. Being part of the pro-
because over the space of just a few days you both Corroboree and ATE, and have travelled gramme means I get regular updates on new
get to meet with up to 150 companies. Even as extensively in New South Wales, Queensland, hotels and tours and chances to go on
a Premier Aussie Specialist and having been Victoria, South Australia and Western Australia educationals, most recently to Queensland in
doing it for so long, there is always fresh new as a result of taking the online programme. The May. I have been to Australia five times and it’s
content in the programme and we get invited Aussie Specialist training is the best in the always different. I went to Corroboree a couple
to special events. I always look at the online industry, and I look at the website every couple of years ago in Adelaide and did a tour before-
forums: it’s nice to feel a part of a community of days to keep up with all the news and hand in South Australia. Corroboree’s a very
like this. Clients come in and ask the weirdest events. It’s an exclusive club and you get to busy time, you spend three days talking about
things and it’s nice to know that if I don’t know make great new friends and contacts. Australia new product and training and pick up so much
the exact answer – someone out there will. I is such a special place that wherever I visit is information. I have completed as many Aussie
hope that the film Australia will generate a lot my new favourite place. If I’m ever lucky Specialist modules as I can and it’s good they
of interest and bring a lot of business into inde- enough to visit it all, perhaps I’ll be able to are regularly updated. The trailer for Australia
pendent agents who really know the country.” choose my absolute favourite!” looks amazing, people will ask us about it.”
BECOME A
Become an Aussie Specialist! Learn more about this amazing country and sell it with confidence.
Your benefits will include fam trips and regular updates. Since 2007, Tourism Australia has been
running a top tier of the programme, the Premier Aussie Specialist. Qualified agents apply to
SPECIALIST!
become a Premier Aussie Specialist, and are granted the status based on experience, knowledge
and sales, in addition to having visited Australia themselves.
www.specialist.australia.com
8
Published in association with Tourism Australia
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36