50 Career Motivators
What makes work worthwhile? Money,
prospects and an interesting job all rank
highly if the graduate packages offered
by finance, consulting and law firms are
anything to go by.
But is this enough? More than 60 per cent
of graduates would like a more fulfilling
career, with those in the private sector the
most restless, finds a survey from CHA.
“The younger generation is looking for a
more ethical, moral workplace,” says Dilys
Robinson, principal research fellow at the
Institute for Employment Studies. “They
are more anxious about corporate social
responsibility and making a worthwhile
contribution.”
Public sector professions such as teaching
or charity careers offer the most obvious
feelgood factor, she says. “You get a
direct link between what you do and the
beneficiaries – it’s easier to engage with
the organisation’s purpose and mission.”
Sharon Dhesi agrees. She works for
the Royal Borough of Kensington and
Chelsea on the two-year National
Graduate Development Programme run
by the Improvement and Development
Agency. Four six-month placements cover
strategy, business development, policy
and partnership. She looked at graduate
opportunities in the private sector before
settling on local government. “I wanted to
do something where I could be of value
and make a difference.”
Initially, Dhesi worried about feeling out of
place. At 23, she is younger than most of
her colleagues – the average age in local
government organisations is often 45-plus,
Robinson says – but says it is not a
problem. “To have younger people come in
Money isn’t
with different ideas is valuable,” she says.
The idea that the public sector lacks
everything
training is also unfounded; Dhesi is taking
a postgraduate masters degree at the
University of Warwick in local government
management as part of the scheme. While
Money makes the world go round,
bureaucracy in the sector can be frustrating,
she feels that her work, relevant to service
but, as Emily Ford finds, it doesn’t drive
users across the community, is valued. “The
everyone. Public and private sector jobs
best bit is the responsibility. I’m actually
getting to change the way services work.”
increasingly give graduates a chance to
But the public sector has no monopoly
make a difference on feelgood careers. In the corporate
gradjobs.co.uk
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