1 ,500
“We were so impressed
31
with the Business IT
Guide we recommend
companies have already
it on our own small
benefited from the guide
business website.”
Stephanie Burgess, Microsoft Small Business Centre
Business IT Guide More than 1,500 companies have already benefited
Used effectively, technology can transform a small
from the Guide. It is currently available to employers
business. It has the power to improve efficiency,
in the following English regions: South East, South
open new markets and enhance customer service.
West, West Midlands, East of England, and
But for many smaller firms it can be difficult to know
Yorkshire and Humberside; and has been piloted
where to start.
in the Highlands and Islands of Scotland.
Our research showed that many small businesses
More information is available at
did not know where to turn for trusted, objective
www.businessitguide.com
information about introducing and managing new
technology. They said they were often confused “I have decided to allocate time to regularly look
by technical jargon, worried about resource and at the Business IT Guide, as I believe it will help
skills implications, and concerned about what might me to get to grips with many aspects of our
happen if the technology doesn’t work properly. business which we have neglected over
The Business IT Guide (BITG) was created by e-skills
the years.”
UK in collaboration with employers to help small Karrie Marshall, Zenwing Puppets
businesses understand which technology would
be relevant to their operations and support them in “Up until two years ago I managed to avoid
taking the action needed to gain business benefits. technology, but now I have found it a necessary
part of my business. The Business IT Guide
The Guide covers a range of topics, including:
has helped improve my confidence with
technology.”
• developing a website;
• implementing security;
Kim Sui, Owner, Down to Earth, Scottish Sustainable
• investing in hardware and software; and,
Self-build Housing Association
• using technology to enhance sales, customer
relationships and communications.
“The FSB is pleased that the needs of micro
and small businesses are being addressed,
By completing a simple, structured questionnaire,
particularly as the Guide is written by those
businesses are able to receive independent advice
with small business experience.”
and information about best practice specific to Colin Willman, Education, Skills & Business Support
their requirements. The Guide also offers hundreds Chairman, Federation of Small Businesses
of articles, tips and blogs which inform business
managers about the benefits IT can bring, all
presented in non-technical terms. Employers are
finding that, with the Guide, it is easy to start making
a difference straightaway.
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