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You cannot afford a
square peg…
…because now, more than ever,
Bear Market for
the quality of your executive team
Sussex Award Winner
will determine your future success
A Horsham man who triumphed over personal
My name is Alex Steele.
adversity to successfully establish his own business,
For the last 30 years, I have helped some of the most successful companies
has been named the Southern Regional Winner in the
in Britain locate the executives they needed to ensure that success.
2008 Barclays Trading Places Awards.
This is a highly specialised outsourced skill, not one that you will find in HR
departments or in high street agencies.
The government-backed Awards, now in their fourth year, are
supported by Jobcentre Plus and The Prince's Trust. The Awards
Firstly, I get to know your business and the type of personality that will fit your
recognise men and women who have overcome various barriers
culture, ethos and strategy.
and battled against the odds to positively change their lives by
Then I analyse the specific skill-set and experience required, taking into
setting up in business.
account all aspects of lines-of-reporting, management responsibility and
Andy West, who started Westie Bears, is now hoping to scoop a top
achievable objectives.
prize worth over £13,000 at the national Awards Dinner in London Finally, I and my researchers thoroughly map the marketplace to identify the
in October. right people for you; then I will interview and assess them to ensure they match
all your criteria.
When Andy was diagnosed with Multiple Sclerosis and Fibromyalgia,
a painful and debilitating illness, his physiotherapist suggested he take
Why use my company instead of simply advertising in the press?
up sewing to keep his hands supple. At the same time he met an
Quite apart from delivering candidates that are properly matched to your
international teddy bear artist who gave him his first bear pattern and
requirements, thus saving you a great deal of time, in the process of identifying
told him to get sewing!
them I can also gather a great deal of intelligence about your competition which
is likely to be a primary source of potential candidates.
A therapeutic hobby soon turned into a real talent for design and
when Andy was forced into a wheelchair and out of his job as a Social
More importantly, I discover a great deal about you and your standing in
worker, he decided to launch Westie Bears, specialising in hand-made
the marketplace
miniature bears.
Is your company well regarded?
Westie Bears now sell through their own website, selected shops Are you seen as a market innovator?
throughout the UK and specialist fairs. Sales have trebled, both in the
Are people eager to join you or not that bothered, and if so, why?
UK and beyond, with an expanding customer base in the US, Canada,
South Africa, Australia and Japan. Andy has won British Teddy Bear Artist
We offer a unique opportunity to gather this invaluable and qualified
of the Year (miniatures) and has plans to keep building his business,
market information.
start a collector’s club, run more workshops, write a children’s book,
Above all you are guaranteed that your search will be conducted professionally
develop new ranges – the list goes on.
and discreetly. The candidates we speak to on your behalf are likely to know
Although Andy still faces the same health problems, he says that his
your company and it is vital from a PR viewpoint that the whole process, from
initial approach to interview, enhances your image, even if you or the individual
quality of life has increased immeasurably. The business gives him and
concerned decides not to proceed further.
his family financial security and, above all, the West household is once
more full of laughter.
Please give me a call and I will describe
the process in more detail.
He admits his first teddies looked like aliens, but eventually his designs –
and his life – have become much more bear-able!
Because there is no substitute for getting it right,
first time.
Source:
Westie Bears www.westiebears.co.uk
0207 670 1691
alex@asteeleassociates.com
www.asteeleassociates.com
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