Agent@Home Magazine
WHY ADVERTISE TO AGENTS @ HOME?
“Home-Based Travel Agents have emerged as a substantial and growing
phenomenon within the agency distribution landscape.”
Source: PhoCusWright Inc. April 2008
AGENTS WHO WORK FROM HOME
–Make up 28% of All Travel Agents
–Sell $9.7 Billion in Travel Each Year
Source: PhoCusWright Inc. April 2008
HOW THEY OPERATE AND WHAT THEY SELL
Agency-Affiliated
Travel Insurance Other
Independent
Contractor of
5% 3%
Travel Agency Independent
Hotel/Lodging
Contractor of
14%
Host Agency
9%
27%
Flights
Cruises
10%
43%
3% Employee of
56%
Travel Agency FIT Tour/
9% Package
Independent
21%
Home-Based Agent
Source: PhoCusWright Inc. April 2008
Source: PhoCusWright Inc. April 2008
PMG | 20
PMG_brochure_final.indd 20 7/21/08 1:24:03 PM
Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28