internationalcasinoreview mySMS Promo is an effec-
tive casino marketing tool to draw players into the casino using promotional rewards sent to the player’s mobile phone. It can be used to build bridges between the online and land-based casino environ- ments, whereby players
are sent promotional credits by SMS to be used in the land-based casino. The player only needs to swipe his or her smartphone across the reader on the slot
an instant snapshot of Key Per- formance Indicators such as pop- ularity, profitability and floor efficiency for quick and effective decision making. FloorMaster is flexible and can also be used on a tablet PC to take with you around the floor, increasing your ability to influence activity on the floor. ViVo, or Virtual ticket In-Virtual
ticket Out, is a new way for players to receive cash-ins and cash-outs at the slot machine on the player’s smart phone using the latest in
contactless technology, such as NFC (Near Field Communications) and RFID (Radiofrequency identi- fication). Casino players can download a smartphone casino application that acts as the player’s service interface. When the player presses ‘cash out’ on the slot machine, money goes from the machine to his or her smart phone as an e-ticket. He or she can redeem e-tickets for cash, at another slot machine, or when returning to the casino on another day.
machine’s player interface to instantly transfer promotional credits. Alternatively, players can type the promotional code on the touch screen of the player inter- face to transfer their credits. Game Conductor is a fast and
easy way for casino operators to switch games and denominations on multi-game slot machines from a smartphone. Game Conductor is available for any slot machines capable of communicating via the G2S protocol, regardless of the
vendor. This, coupled with the new multi-game multi-denom per- formance analysis feature (SPA), allows decision-making for complex, mixed-floor environ- ments. Atronic Systems’ Server Based Cashless payment solution offers a secure, convenient and ‘greener’ payment method for players. Players can conveniently upload and store cash in the casino’s secure database using a simple card with a magnetic strip -- no need for paper vouchers or elec- tronic chips. A player can access their cash accounts with a PIN number for additional security. This payment method offers players all the convenience of ‘a virtual wallet’, and if they lose their cards, they don’t lose their cash.
The commercial casino line-up
includes exciting linked, progres- sive, and community games, as well as player-tested cabinets, proven core game titles, hot new family brands, and flexible systems solutions.
Deal Or No Deal Join’N Play is among the high-impact, market- ready products to be featured at the show, alongside, the new King Kong Passion Slots 3-Reel which will attract players with the iconic presence of King Kong, a unique Buy-a-Feature option, multi-level progressives, and the king-sized binding Pyramid Platform Bonus. The game utilises the Passion plat- form, proven non-linear math model. Playing at max bet will activate the fourth reel King Kong Bonus, where players climb up the binding Pyramid Platform Bonus and enter various Pick-a- Prize bonuses with the goal of reaching the top and rescuing the damsel in distress, all while earning substantial wins during the climb. Atronic’s and Spielo’s latest core games mix innovation with simplicity for unique gaming experiences. In Wild Wild Wran- glers, the Extreme Stacks stacked reels combined with 243 Ways to Win scatter prize can lead to big wins and bigger excitement. Goldify is a new customisable game where players choose their experience and volatility - and they don’t have to learn any rules. Players touch any one onscreen symbol, regardless of its value, and it turns to gold, awarding 5X the line wins. For volcanic action with standalone progressives that are guaranteed to hit, Cash Erup- tion will attract progressive shop- pers who can increase their chances of winning with bigger bets. A Pick-a-Prize Tiki bonus reveals frequent progressive mul- tipliers from 2X, 3X, or 5X, while “new classic” base game bonuses add to the fun.
Customized
Gaming Solution With Prime Quality and Extreme Performance
WindBOX III(MS-9A35) Support Great 3D graphics performance up to 1080p Intel® Core™ 2 Duo Processor Intel® GS45 + ICH9M
IM-GM45-D (MS-9834) Intel® Core™ 2 Duo, Celeron™ Processor Intel® GS45 + ICH9ME
IM-QM67(MS-9887) Support HD Multi-Displays with Accelerated Encode/Decode Intel® Core™ i7/i5 + QM67
Contact us at
ipcsales@msi.com www.msi.com/ipc
Meet us at G2E 2011, Booth No. : 2236 October 2011 • interview 33
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