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Opportunities World gaming
abound in Brazil exhibitions take
Briefing 14
Operators ‘must focus
on entertainment’
stock of the year
Venues 18
Events 51
Official media partner IGE 2010 ATEI 2010 December 2009/January 2010 008
Markets | World
Green shoots
of recovery
for world
amusement
and low
stake gaming
industry?
009 has been a Nathalie Kervaon of MEI
2
tough year for all “So this is Christmas, and what have you done?” Quite a lot in many gaming markets added: “Germany is an impor-
concerned, as the
acoss the world. Alex Lee and James Walker report on the highlights and low points of
tant market. We are well
credit crunch
headlines of the
2009, and take a look at the prospects for the new year ahead.
received in the marketplace
and continue to grow our
previous year were uncere- presence.”
moniously shoved aside by a Across the Atlantic, the
worldwide recession. As the remains unregulated and we an ‘uneven playing field’. The licensed betting offices which event IMA, with a number of United States, which does not
year draws to a close, however, have a gold-plated regulator Bingo Association claims that are permitted machines that international firms agreeing have a low-stake gaming
it is clear that the world whose costs have tripled from 30 clubs around the UK have pay out £500. Furthermore, that the market holds many market, is hoping the redemp-
amusement and low stake £5m under the Gaming Board, been forced out of business pubs, that great bastion of opportunities for 2010. tion and vending sectors stage
gaming industry, for one, is not to over £15m per annum this year, with a loss of over British social life, have been Spanish cash handling firm something of a recovery.
waving the white flag. under the Gambling Commis- 200 jobs. Bingo Association closing at an alarming rate, Azkoyen’s Miren Jiménez Redemption has always been
In Europe, nowhere has the sion. BACTA is more than an CEO Paul Talboys said: “We reducing the number of sites Calvo echoed this, stating: “We a key element of US coin-op,
recession bitten harder than industry convention – it is a have been lobbying long and where AWP machines can be feel a very positive trend in the and never more so than now,
in the UK where the industry highly motivated group who hard for a fair tax treatment for placed. German market.” Eszter where players want rewards
has been dealt a double are accustomed to having to bingo. The government has Germany, meanwhile, Darvas of Playsystem from for their efforts and operators
whammy of recession and dis- fight their corner and at no recognised that there is a case remains one of low-stake Hungary confirmed: “The look for reliable, durable prod-
ruptive new gambling legisla- times have these challenges to answer but they haven’t gaming’s most stable coun- market in Germany is very ucts. Novelty and redemption
tion. Coin-op industry trade been greater.” gone far enough.” tries due to the stipulation large. The legal framework for remain the staple diet of FECs
body BACTA has been fighting 2009 saw some reasonable The UK government that all such machines are set poker games is not yet fully across the country. There is
the industry battle, sometimes news breaking for the belea- announced a drop in bingo on a two year ‘timer’ which mature, but if our fun poker now evidence to suggest that
against all forces. Its chief guered UK bingo sector, but duty from 22 per cent to 20 instantly makes old machines philosophy is well received by the sector could enjoy a boom
Leslie Macleod-Miller sum- despite a welcome stakes and per cent in December. The obsolete and creates market players, our participation in time. Redemption offers a
marised : “There is no new prize uplift to £1/£50, the low AWP sector, however, still buoyancy. The country is IMA will have achieved its
casino regime, the internet stake gaming sector still faces faces competition from gearing up for its pre-ATEI objective.” Cont./2
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