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Outdoor - Comment
Editor’s comment OUTDOOR CONTENTS
ISSN 1757-7276
A
rough winter and economic
downturn really should mean
good times for the outdoor
industry, and perhaps the British
5 OUTDOOR NEWS
Datateam tourist industry too, which might The latest goings on in the industry, including
Publishing Ltd
even see pre-foot and mouth numbers the KORS line-up and OTS 09 news
bettered. Who knows? It seems that
once one feels they have a
London Road, Maidstone,
handle on the 'credit crunch',
8 LAND ROVER
Kent ME16 8LY.
there's another slump, apparently unforeseen.
Is clothing and footwear a natural brand
Tel: 01622 687031
Another bank slides down, shares tumble, and to
extension for this legendary name?
Fax: 01622 757646
quote the Scottish fella from Dad's Army, "We're all
doomed!"
10 BRASHER
Jobs are being shed in huge numbers as I write
2008 was a great year for brasher – and
Editor:
this – Corus just announced a few thousand jobs will
they've got plenty planned for 09, too
go, for example – but we're also being told we're a
Jon Bruford
long way from the end of this. Or even the worst of
01584 877177
it, depending on which gloom-mongering media
12 ODLO BASE LAYERS
jonbruford@yahoo.co.uk
you read. Which base layer for which customer? It's all
Me, I'm preferring to get outside, do a bit of explained here
running, enjoy some walking, and shopping locally
Contributors: wherever possible. Most people I know are doing
Robin Barwick: Contributing Editor the same. The long-term effects of this 'crunch' will
14 BARRY ROBERTS
Zöe Foster: Feature Writer be, I hope, a lasting legacy of common sense and
Our newest columnist has an idea about
the end of blind faith in financial institutions and our
sustainability through education, and it's a good
government. We can exact change on local levels,
one…
and we do it every time we shop – or not. I hope
Publication Manager
your customers are realising that while they might
16 OS OUTDOOR SHOW
Paul Ryder
save three quid by buying online, they can't try a
What your customers can expect to see at this
01622 699105
pair of boots on over the internet – and most
spectacular show
Email:
sgbuk@datateam.co.uk importantly, if they don't shop in their local area,
those shops won't be around any more. It would be
Subscriptions &
shameful if the UK ended up in the same sorry state
as middle America, where Wal-Mart dominates the
Circulation: retail landscape to the exclusion of almost all others. Cover Story . . .
Karen Wright Big-box retailing and high streets that are identical
www.sgb-sports.com
from one city to the next are no fun; independents
01622 699109
are where the fun is. You, the independents, are
Sprayway at ISPO
what makes shopping interesting, not some faceless
giant where we'll never meet the manager or ever ISPO will see Sprayway launch its
Production Editor:
strike up a relationship.
biggest Autumn / Winter range to date.
Brian King
Hang in there. 2009 will be tough in a lot of ways,
Building on the success of its outdoor,
multi-activity and lifewear clothing and
bking@designandmediasolutions.co.uk but it will be worth it, because we, the customers,
accessories, the new collection sees
are learning.
exciting new products throughout for
adults and kids.
Administration: Jon Bruford, Editor
Come and see us in
Karen Wright
SGB – Sports and Outdoor Hall B6 Stand 108
01622 699109
jonbruford@yahoo.co.uk
ISPO Hall B6 Stand 108
01584 877177
Transcription:
Helen Farress
SGB
Sports and Outdoor
Annual Subscriptions £76.00 (UK); £82.00 (Europe); £118.00 (Air
Mail); Single Copies: £6.50 (inc.p+p) Subscriptions include SGB
www.sgb-sports.com
Sports and Outdoor Guide to the Trade, the only annual directory The partnership voice for the trade
published for the UK sports and outdoor industry. Subscribers to
SGB Sports and Outdoor are entitled to receive SGB Sports and
SGB Sports and Outdoor is the UK member of the European Sports Trade Publishing Group, a co-operative of leading business
Outdoor Newsline free of charge, to the weekly emailed news
magazines. ESPG partners exchange news and publish Sports Retail Europe, the only pan-European sports trade magazine –
service, instead of paying £180 per annum.
free to SGB Sports and Outdoor subscribers. ESPG members include SAZ (Germany), SPORTeco (France), cmd (Spain),
Sportfack! (Sweden) and Sportimyyja (Finland).
Datateam Publishing Ltd 2002. All rights reserved No part of this
publication may be reproduced, stored in a retrieval system, or Sports Industry Awards official supplier
www.sportindustry.biz/awards
transmitted by any means, electronic, mechanical, photocopying,
fax, email, recording or otherwise, without prior permission of
Datateam Publishing Ltd.
Accredited supplier to
the STAG Group
JANUARY 2009 SGB OUTDOOR 3
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