p17-20 IPTV@IBC08 Security v3 23/7/08 14:47 Page 17
Cable & Satellite Europe IPTV@IBC08 > Security
Securing the demand
As security vendors adapt their services to meet the growing complexities of IPTV VOD
deployments, operators are faced with range of security choices.
As the
European IPTV market matures, oper- One of the original fears regarding the security of IPTV NDS’s IPTV condition-
ators are staring to consider, and in networks was that they were closely aligned with the open al access solutions are
some cases deploy, a bewildering number of advanced internet and would present a threat to content owners’ an important part of
services. From home networking to next-generation on- rights. This has evidently proved unfounded, as its wider home net-
demand services, pushing the boundaries has been at the Verimatrix’s (IBC Stand 4.B45) vice-president of market- working products.
forefront of service providers’ game plans in the bid to dif- ing Stephen Christian points out: “IP-based distribution
ferentiate themselves from more traditional platforms. networks were initially perceived to be too similar to the
Security vendors are working harder than ever to enable open garden environment of the internet. They were
the delivery of such services in a secure environment. deemed to be unregulated, unsafe and a playground for
The security concerns surrounding content distributed video piracy and file sharing. However, we are proving
to IPTV subscribers are as important as for broadcast con- this is not true through our IP-based protection technolo-
tent, according to Howard Silverman, product marketing gies which apply many of the same technologies used to
manager at NDS (IBC Stand 1.471), the leading condi- secure online banking and the trusted world of e-com-
tional access vendor. The level of concern about security is merce to secure media distribution systems. The success
more likely to revolve around the quality of content, rather of these solutions has not gone un-noticed.”
than the network itself. “Depending on the value of the For various reasons, the most obvious being the
content, the security concerns increase, for example high- absence of significant subscriber numbers, telcos have
definition content versus standard definition content.” struggled to negotiate significant premium content deals.
searchable archive at www.informamedia.com
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