CR83-p16&17-America N:SJC-Casino Review 23/8/09 02:39 Page 2
Pennsylvania pushes for table games
Pennsylvania’s casinos claim that introcuding table gaming would
create 16,000 new jobs and would allow casinos to build hotels to
boost the state's economy. Committee Chairman Dante Santoni said
with the state looking to fill a budget deficit of $1bn, residents could
be spared tax increases with better gaming revenue. Two bills have
been introduced to allow table games, one in the House and one in
training
the Senate. The equine coalition claims that slot revenue would fall
by 8 to 13 per cent if table games were allowed.
the gaming
The Hard Rock Hotel and Casino has opened a new 490
room tower hotel at a time when operators across the gambling
industry
destination are struggling to maintain occupancy rates. With the
daunting prospect of 10,000 more hotel rooms hitting Vegas this
year and next, some analysts believe the timing could be out.
worldwide.
Hard Rock opens
Coming to Amsterdam in October
new tower amid
2009 from the World’s Premier Provider
of Gaming Management Education
fears of room glut
hardsell
UNITED STATES
Hard Rock opened its Paradise Tower at the
end of July. The highly anticipated project,
completed almost two months ahead of sched-
ule, has created jobs and hope as the Las Vegas
horizon begins to see signs of resurgence.
The tower’s 490 rooms were designed with
the property's signature party attitude in mind
but with a jolt of sexy sophistication. Rooms
evoke visions of a rock ‘n’ roll manor house, using
iconic materials like leather, wood and silver
studded velvet to enhance the sensory experi-
ence and emphasise that this is no standard hotel
room. Designed by Mark Zeff, the rooms exude a
chic playfulness with atmospheric touches that in Vegas, said: “It’s the wrong place, wrong
allow for optimal comfort and function by day, time. They want to turn a boutique property
but then come alive at night. into a mega-resort. This is probably not the
Adding to the allure of Paradise Tower’s 18 time to be doing that.”
Slot Machine Performance and Analysis
floors are its Penthouse and 10 pool suites. The Industry analyst Bill Lerner of Union Gaming
mega size Penthouse maxes out at 3,500 square Group added: “Our view is one more room in
5XPEBZ
DPVSTF


0DUPCFS

t
"NTUFSEBN
feet with floor to ceiling windows throughout Las Vegas right now is too much. I understand
offering sweeping panoramic views. Arguably someone carving out a niche but it’s seemingly
Analyzing slot-fl oor games performance is critical to the growth
the best view yet in all of Las Vegas, the glitter- impossible to overcome the downward pres-
of your operation. This intensive course will enhance your ability
ing Strip can be seen unobstructed from end sure simply from just more supply.”
to analyze the data you collect, and to identify key performance
to end while a turn in either direction provides MGM Mirage’s CityCentre promises
expansive views of surrounding mountains. 6,000 rooms whilst the Cosmopolitan next
indicators. Learn how to most eff ectively scan the extensive
Phil Shalala, Hard Rock’s vice president of door expects to open 3,000 rooms in 2010. data provided in your revenue reports and to determine which
marketing, said: “The Hard Rock is evolving. It The 10,000 hotel rooms envisaged to be
information will help you increase your profi tability.
has really melded into the perfect property for opening soon do not include thousands
the young affluent consumer that is into music, more from projects that have been post-
Topics include:
fashion, technology and lifestyle in general. It poned or cancelled. Fontainebleau, which

t
*OEJDBUPST
OFFEFE
GPS
QSPQFS
BOBMZTJT
really stands for that perfect balance.” had 4,000 rooms, is grappling with lenders
However not all analysts agree. to open this year whilst Harrah’s has post-

t
%FTJHOJOH
B
HPPE
QFSGPSNBODF
BOBMZTJT
SFQPSU
Randy Fine, the founder of Fine Point Group, poned the development of its 660-room
t
*EFOUJGZJOH
XIJDI
DVTUPNFST
QMBZ
XIJDI
NBDIJOFT
a casino marketing and consulting firm based Octavius tower at Caesars Palace.

t
%FUFSNJOJOH
XIJDI
EFOPNJOBUJPOT
QSPEVDF
UIF
NPTU
SFWFOVF

t
*NQBDUT
PG
1BSUJDJQBUJPO3FWFOVFTIBSJOH
HBNFT

t
$PNQBSJOH
DBTI

DPJO
BOE
5*50
HBNFT
Tax in Pennsylvania grows
Course schedule and location:
18.5 per cent in July
When: 12-13 Oct. 2009; Monday-Tuesday, 09.00-17.00 each day
Where: Golden Tulip Apollo Amsterdam
Apollolaan 2
1077 BA Amsterdam, The Netherlands
taxreturns tions by the Commonwealth revenue, there is no waiting
UNITED STATES on that amount last month, and no guesswork when it Fee: 
 64%


JOEJWJEVBM





based on the 55 per cent rate, comes to the return of tax


 64%

QFS
QFSTPO
GPS
UXP
PS
NPSF
SFHJTUSBUJPOT



Any states considering what tax were $98,534,824, an average dollars to Pennsylvanians.
benefits may arise from intro- of $3.18m per day. The casi- “During July, more than
from the same organization
ducing casino gambling need nos’ collective take of the US$3m of tax revenue was
Fee includes instruction, course materials, refreshment
look no further than Pennsylva- gross revenue for the month billed and collected on average
CSFBLT
BOE
MVODI
FBDI
EBZ
MPEHJOH
JT
OPU
JODMVEFE

nia, where the amount of gross was $80,619,402. every day from casinos, even
terminal revenue generated in The amount of gross revenue as the economy struggles,”
July 2009 through the play of generated in July 2009 through says O'Toole. “With the
slot machines at eight casinos the play of slot machines at the planned opening of another Register online at
rose 18.46 per cent over the pre- seven casinos that were also major project next week, the
www.gaming.unr.edu
vious year, according to figures operating in July of the previous Rivers Casino in Pittsburgh, it
released by the Pennsylvania year rose 5.49 per cent. is expected that we will see a
or call +1 775 784 4062
Gaming Control Board. Board executive director continuing increase in tax
The eight casinos in July Kevin O'Toole says because of revenue for such important
For more information
University of Nevada, Reno
2009 generated $179,154,226 the Legislature's decision in items as property tax relief,
4UBUFXJEF
t
8PSMEXJEF email gaming@unr.edu
in gross terminal revenue 2004 to require the use of a economic development and
compared to $151,240,724 in Central Control Computer projects funded at the local
July 2008 when seven casinos System to monitor and collect level through the host local gov-
were in operation. Tax collec- slot machine-generated ernment share.”
September 2009 • northamericanews 17
Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64