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February 22 2008 PrecisionMarketing 35
List / Insert File
Pieroth Wines Database offers Catalogue unveils Greetings Direct Refreshed list of
updates buyers affluent cooks mature buyers offers loyal file high end buyers
Direct wine sellers Mail order company Cucina Women’s wear Greetings Direct is Furniture retailer Dibor has
Pieroth Wines has Direct has updated its list of company Afibel has unveiling its refreshed its database and
updated its file of buyers available for rental released its database updated database added nearly 5,000 new
mail order buyers for through Uni-Marketing. of mail order buyers of buyers for rental names for rental through Lloyd
rental through The company sells a wide for rental through through James Group.
McCarthy O’Connor List range of quality cooking and Actimail UK. Independent Direct Marketing. The company specialises in
Outsourcing. household accessories The catalogue provides The company is the UK and country and French style
The company is a leading including tableware, kitchen clothing for mature women in Eire’s largest supplier of pieces for the home, which are
supplier of fine wines to the utensils, cutlery and storage sizes up to 34, ranging from greeting cards by mail order, on offer through its mail order
general public. The file solutions through its website everyday wear to lingerie and for a large number of catalogue.
contains over 190,000 and catalogue. The file shoes. It also sells menswear occasions including birthdays, Customers buying Dibor are
customers, who have all contains a number of new and and home products. weddings, congratulations and high-end ABC1 individuals who
responded to direct marketing long term buyers who are Buyers are recruited via good luck. Customers buy the appreciate the good things in
activity. Buyers are mainly affluent females, aged direct mail and the file is ideal cards on a continuity basis, life, and this highly responsive
predominantly male, aged 45 45 and over, and whose for targeting the grey market receiving them monthly, and list will be ideal for advertisers
and over, and married. Their hobbies include gourmet for offers including wellbeing, are very loyal. who are looking to reach
interests include The National cooking, arts, antiques, theatre health, gadgets, charities and The predominantly female affluent professional females
Trust, gourmet cooking, and fine wines. games. The file is 93 per cent file has been recruited by aged between 40 and 65.
gardening, foreign travel and Over two thirds of the file female, two thirds of whom direct mail, package inserts
books. are also multi-buyers. This file are aged over 70, and of C1C2D and media inserts. Their
In addition, the file contains would be ideal for non- profile. interests include sewing and
over 15, 000 companies, competing mail order, travel, needlecraft, gardening,
allowing for targeting of office charities and financial offers. reading, prize draws, pets and
decision makers/purchasers. donating to charity.
Cost per 1,000 £135 Cost per 1,000 £110
Selections £10 Cost per 1,000 £130 Selections £10 Cost per 1,000 £100
Contact 01442 879919 or Selections £5 - £10 Contact Sebastien Hosti on Selections £8 Cost per 1,000 £110
ctaylor@mccarthyoconnor. Contact 0206 995 1910 or 01689 831600 or Contact 01252 850000 or Selections On request
com info@uni-marketing.com s.hosti@actimail.com lists@idmltd.co.uk Contact 0208 301 6545
Specialist business database selections from
wyvern
DIRECT RESPONSE
** BRAND NEW CONSUMER DATA TO THE MARKET **
waterlowdirectmarketing
Opt-in Email Data 365,548 Postal Data 365,548
Contact us for
a free quote on:
020 7549 2590
Please quote PMWDM for a
15% discount
Landline Tel. Nos. 187,909 Mobile/SMS Tel. Nos. 180,540
Increase your client base
Target over 800,000 named professionals in the following
key industry sectors:
Legal Property
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B2B EMAIL & POSTAL DATA UNDER NEW MANAGEMENT
Accountancy Health
[ ][ ]
Opt-in Email Data 27,718 Postal Data 75,541
Postal and Email data are both available for single or multi-channel marketing
Charities Education
[ ] [ ]
campaigns.
a71 Global Telecommunications and Microwave Specialists
Financial Media
[ ] [ ]
a71 Telecommunications Magazine Postal File a71 Microwave Journal Postal File
a71 Telecommunications Magazine Email File a71 Microwave Journal Email File
Exceptional Lists Contact Richard Collett or
Exceptional Results
Omar Terywall
www.wdmlists.com
T +44 (0) 1353 667733 • E pm@wyverndm.co.ukwww.wyverndm.co.uk
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