FEATURE
The interviewed farmers gave the following
Figure 6: Percentage share of fungicide
Makhteshim-Agan brands (Zamir, Bumper and
application area
Bumper Super) a score of six out of seven. Other
0% 10% 20% 30%
products, including Juwell TT, Amistar, Artea and
Duett, obtained similar scores. In general, the Artea 330 EC 19%
farmers tended to get attached to the products
they had used and wanted to buy them again.
Tilt Plus 400 EC 17%
Only in the case of Caramba 60 SL and Siarkol
did the majority of farmers (over 30%) state that
Alert 375 SC 14%
they would not purchase them again.
Duett 250 SC 10%
Syngenta’s Modus 250 EC is the highest
selling winter wheat growth regulator and
the undisputed market leader, generating
Juwel TT 483 SE 9%
sales of over US$7 million (in total, the winter
wheat growth regulators market i s worth Tango Star 334 SE 5%
US$11.6 million). Second place is taken by
Antywylegacz płynny 675 SL (chlormequat
chloride) produced by PCC Rokita Agro, which
generates sales of approximately US$2.1 The area planted with winter oilseed rape in with herbicides accounting for around US$24
million. The interviewed farmers gave both Poland is increasing year-on-year. During the million and fungicides for $18 million
growth regulator products a score of six out of research period, farms larger than 50 hectares (see Figure 7).
seven, with 100% of respondents wanting to grew this crop on approximately 442,000ha; by
use Modus again and just under 96% wanting 2007 the area grown with oilseed rape crops Martin Chrobot
to use Antywylegacz Płynny again. Growth had increased to 540,000ha. The value of the Martin & Jacob Ltd, Poland
regulators are applied to almost 680,000 pesticide market for winter oilseed rape in the
hectares of winter wheat. 2005–07 season was almost US$53 million,
To be continued Issue 17
www.agrow.com • September 2007 61
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