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Euro 50 > Leaders in broadband and pay-TV Digital TV Europe
November/December 2008
Nazli Karamehmet
Chief commercial officer, Digiturk
Nazli Karamehmet has been
instrumental in shaping the
pay-TV strategy of Digiturk.
Education Sarah Lawrence
College, NY; RIAUL, London.
Years in industry Seven.
Job description As CCO of
Digiturk, the leading pay-TV
operator in Turkey and one of
the largest in Europe, my role
Linda Jensen CEO, HBO Central Europe requires constant creativity.
Our dual role of consumer
This has been the year of high-definition TV for HBO Central Europe, satellite operator and content creator requires me and my team to con-
headed by Linda Jensen, with the launch of HD feeds for Poland, stantly challenge ourselves. Specifically, I am responsible for the con-
Hungary, the Czech Republic and Slovakia. tent on Digiturk whether it is supplied by third parties with whom we
negotiate or it is created and produced internally. In addition, my role,
Age 44 as a member of the board, requires that I stay informed of technologi-
cal innovations and local and global economic conditions. Underlining
Education MA Political Science, Columbia University, W Averell my role as both an executive and a member of the board is furthering
Harriman Institute for the Study of the Soviet Union; BA with Honours, the pioneering traits of Digiturk in Turkey and throughout Europe.
International Affairs, Lewis & Clark College
Last year’s highlights Professionally, the highlights included the suc-
Years in industry 15 cessful launch of a PVR box; the first HD product in Turkey; and, the
crossing of the two million subscriber mark. Additionally, one of our
Job description Running an international brand in emerging markets wholly produced channels, IZ TV, recognised in 2007 as Hotbird’s Best
is a combination of feeling very responsible to the shareholders and European Documentary Channel, was awarded several EU program-
brand, with a bit of pioneering in exciting territories. ming commissions. Personally, the highlight was the birth of my son.
Last year’s highlights Launching our HD feeds for Poland, Hungary, Reflections on the downturn While it is difficult for anyone to predict
the Czech Republic and Slovakia; the sale of Spektrum to Chellomedia. the exact implications of the current global economic situation, I
believe that businesses will focus on reducing their costs and output
Reflections on the downturn I’m sure we will see more churn above and on ensuring the highest quality content possible. In addition, as
the basic cable tier, and our emerging market/premium tier status will consumers prioritise their spending habits, the industry will have to
likely present us with some challenges. Nonetheless, I think large, ad- work even more efficiently to continue to provide the most compelling
supported [TV groups] will find themselves in the most difficult spot. offers, content and added services possible.
Positive thoughts for 2009 Downturns are great times to be Positive thoughts for 2009 I anticipate an increase in viewership of
aggressive, so 2009 will have us looking at many opportunities. content at home which will underpin the demand for our services.
Personal aims for next year To continue to push new developments Personal aims for the year ahead Continuing to work with my team
to HBO subscribers. Right now, I am most excited about the move of to build the best offer possible for consumers in Turkey.
our SVOD to internet.
Favourite TV show Eastenders on BBC. I have been a fan since
Favourite TV show HBO’s John Adams. I love history and political 1995...old habits die hard I guess.
science. For that matter, Tina Fey as Sarah Palin was pretty good, too!
Life outside work Family is very important to me. When I am not with
Little-known fact The only jobs I’ve ever had in the US were small family or working, I like to travel, visit art galleries, discover new restau-
side jobs to school. I don’t really know anything about the US market. rants and relax at spas.
Visit us at
www.digitaltveurope.net
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