p20,22-26,28-230,32,34-35 Euro 50 Crimp-Mockr NovDec08 v4 7/11/08 13:19 Page 25
Digital TV Europe Euro 50 > Leaders in broadband and pay-TV
November/December 2008
Job description SVP entertainment services, tion of the web 2.0 bubble along with the
i.e. P&L responsible for all entertainment serv- financial industry and again a focus on solid
ices at Swisscom. business models.
Last year’s highlights Introduction of self- Personal aims for 2009 Grow the number
install of TV whilst increasing overall customer of customers whilst further improving and
satisfaction by over one point and breaking simplifing the service as well as deliver new
the 100,000 customer mark. innovations with clear customer value.
Reflections on the downturn Consumers Favourite TV show The West Wing: it is
will even more consciously look for the best entertaining, but you also learn a lot. I was
value for money propositions. The impact on totally addicted to it.
our current growth rate is not necessarily neg-
ative since trust and best quality becomes Little-know fact I love to play the saxo-
even more important. phone. When I was 20 I wanted to become a
professional musician, but (fortunately)
Positive thoughts for 2009 A consolida- changed my mind.
Bonnie Gray Managing director, field operations, UPC Broadband
Bonnie Gray is responsible for overseeing Reflections on the downturn Historically, ed two and a half year ago at seven years of
the implementation in the field of UPC cable has been more recession-proof than age in Kazakhstan, a decision which was both
Broadband’s technology strategy. other industries. During the recession of the rewarding and challenging at the same time.
early ‘90s and the downturn in 2001-02, cable
Age 45 companies didn’t lose customers at a higher Life outside work I am involved with a family
percentage than other times. In principal, con- business building affordable housing in both
Education MA, Louis University. sumers in the past would rather forego a din- the hurricane areas of the Gulf and in develop-
ner out then give up their favourite TV show. ing countries. As we got into this, we also
Years in industry 21 Things might be different this time around, as, became interested in the field of alternative
unlike in the past, cable companies now sell a energy. As a result we are currently working
Job description Responsible for the engi- lot of services that consumers might feel are with ‘Habitat for Humanity’ to put together the
neering and implementation of UPC discretionary. funding and plans to build three eco-communi-
Broadband’s technology strategy while main- ties with alternative energy power sources –
taining a balance between the stability and Positive thoughts for 2009 EuroDOCSIS one in central Asia and two in Africa. We have
scalability of the network and the capital 3.0 will enable us to easily compete with fibre recently started to collaborate on a “give
required. I oversee network operations and and will make DSL the “new dial-up”. I also back” programme, which will also provide “one
engineering amongst our markets in close think that the enhanced services which come laptop per child” into at least one of the eco-
relationships with CIO and CTO organisations. with our digital TV offerings (like VOD) will communities. I have been fortunate that many
Without these connections my organisation have a breakthrough with our customers. of the friends I have made over the years in
could not achieve the level of quality we enjoy. this industry are willing to participate.
Personal aims for next year To ensure that
Last year’s highlights I think the integration everything we do in our networks is in the best
of our Irish, Romanian and Swiss network interest of our customers and shareholders.
operations took up most of my time during the
last year, and definitely seeing the benefits of Little-known fact I have five wonderful chil-
the integration is an important highlight. dren. My oldest daughter is a senior at NYU in
Launching digital TV in all our markets and New York and will go to law school next year,
VOD in our Dutch market I see a highlight as the next daughter is a freshman at the
well. And finally, I think, the commercial launch University of North Carolina and wants to go
of our EuroDOCSIS3.0 product, which will be into medicine. My only son is a sophomore in
the largest deployment of this type of technol- high school. The two youngest daughters are
ogy in Europe. in elementary school; one of them was adopt-
Visit us at www.digitaltveurope.net
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