p20,22-26,28-230,32,34-35 Euro 50 Crimp-Mockr NovDec08 v4 7/11/08 13:18 Page 20
Euro 50 > Leaders in broadband and pay-TV Digital TV Europe
November/December 2008
Michael Crimp Chief operating officer, IBC
The IBC show has over the past few years than many others: if you cannot afford to go
established itself more than ever as the pre- out, you watch more television, not less.
eminent broadcast industry event in Europe. During IBC 2008 the IABM published the latest
Michael Crimp has been instrumental in help- version of its authoritative market study. That
ing the show evolve to meet the changing revealed we are a US$25bn (€20bn) industry
needs of its target audience, including distribu- which has enjoyed double-digit growth for the
tion networks as well as the broadcast and last few years. Even if that slows a little, we are
post-production businesses. This year, the still in a large and healthy industry. IBC is now
show reported a record 47,836 visitors and seen as a safe pair of hands; we deliver what
over 1,400 exbibitors. Highlights included a we promise, which is an exhibition featuring all
Super Hi-Vision demonstration and the first the major manufacturers, an acclaimed confer-
ever transatlantic telecast of a 3D movie. ence where the papers are selected for their
innovative content not commercial impact, and
Age I’m 49. added value events from ground-breaking
technical firsts to the chance to sit in a com-
Education I have an MBA (from Leicester fortable chair and watch a movie. Make no
Business School), specialising in marketing and mistake: I know times are going to be tough
business strategy. I was able to link my for many of our stakeholders and I expect IBC
research for the MBA with the practical to be affected too. But we are a core event and
aspects of IBC, and I think both the business I anticipate continuing strong support. Forward
and I benefitted greatly from that. exhibition bookings are running far ahead of
previous years, suggesting another success in
Years in the industry Amazingly, it is now September 2009, but in these unique econom-
24 years. ic circumstances nothing is guaranteed. The
IBC team is continuing to innovate and add Personal aims for next year This is bound
Job description We say that IBC is an event value to the event, making it an outstanding to be a challenging year for all of us.
run by the industry, for the industry. What this proposition for visitors and exhibitors. Interestingly, though, it is in a downturn when
means is that the event is owned by six part- the opportunities for innovation and new
ner bodies, the major trade associations in our Positive thoughts for 2009 As I said earlier, thinking are greatest. Sitting back and watch-
industry. My job is to lead the highly motivated IBC’s market has traditionally outperformed ing the market grow is not a option: we have
professional staff at IBC to deliver the objec- most others, and I believe it will continue to do to find new ways to add value. So my aim for
tives defined by our partnership board, and so. Even in a downturn it will continue to be an the year is to keep the IBC team focussed and
achieve an event each September that is a exciting and innovative marketplace. IBC will motivated so that together we can innovate
success for all stakeholders: exhibitors, confer- reflect that. We were ahead of the curve on and seize new opportunities. Away from the
ence delegates, visitors and press. new delivery platforms like mobile television office, I aim to do what I can to stay fit and
and IPTV, and new media like digital signage, healthy, and to spend as much time with my
Last year’s highlights IBC2008 was the and we will continue to expand our offering in family as possible.
most successful ever. It was attended by these areas. That means helping new entrants
49,250 visitors from 123 countries. The 1,400 into the IBC market establish themselves quick- Favourite TV show That’s tricky. Anything I
exhibiting companies filled 14 halls. ly and positively, and creating opportunities for can enjoy with my wife. At the moment we are
Considering the event took place at the time the sharing of knowledge and experience. In working our way through The Sopranos on
the global economic scene became very turbu- digital cinema, 3D and large screen content IBC DVD – it has everything: part Godfather, part
lent, I think that was an amazing achievement, is now firmly established as the premier event, Shakespeare, part soap opera.
and underlines the importance of IBC in our through our ability to demonstrate the state of
industry. the art as well as talk about it. Despite some Life outside work At weekends I am a taxi
staggeringly good technical achievements in driver – ferrying children to parties or sports. I
Reflections on the downturn IBC was found- 2008, prepare to be further amazed in 2009. enjoy watching all kinds of sport, from my sons
ed in 1967, so we have been through a few Finally, we have an awards programme that, playing rugby and my daughter’s gymnastics
downturns. It is too early yet to say how deep again, is unique in honouring those who take to watching professional sport live and on tele-
or prolonged this one will be, but I believe that technology to achieve real, practical, creative vision. I have been a Chelsea fan for 49 years.
this time, as in the past, the electronic media and commercial ends. We are developing some And I am known as a regular in the pub in my
business will be proportionally less badly hit exciting plans to grow our awards. village.
Visit us at
www.digitaltveurope.net
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