Storage Cat 08 3/10/08 17:01 Page 15
15 ENERGY EFFICIENCY ZONE
ENERGY EFFICIENCY ZONE
Headline Sponsor:
The hype around green technology has evolved to more than just worrying about the carbon footprint of your data
storage. In today’s uncertain economic environment, and with energy usage and prices heading into the stratosphere,
finding ways to reduce power consumption whilst maintaining the growth of your business is paramount. In the Energy
Efficiency Zone, (opposite stand 550) you will be able to hear from leading authorities and technical experts on the
best way to increase your energy efficiency – providing you with the opportunity to save money and the planet!
WEDNESDAY 15TH OCTOBER THURSDAY 16TH OCTOBER
11:50-12:20 IBM 11:00-11:30 3PAR
12:40-13:10 3PAR 11:50-12:20 IBM
13:30-14:00 LTO PROGRAM 12:40-13:10 LTO PROGRAM
14:20-14:50 IBM 13:30-14:00 3PAR
15:10-15:40 3PAR 14:20-14:50 IBM
Headline Sponsor:
usage. By the end of 2008, storage equipment is expected to lead as the
Stand: 430 biggest power consumer in the data centers, surpassing servers. Making your
11:50-12:20 Wednesday 15th October and Thursday 16th October storage solution power-efficient involves two basic concepts: use less power
Energy Efficient Storage Systems per terabyte and use fewer terabytes. The IBM XIV Storage is architected
The amount of energy consumed per giga byte of storage has significantly such that resources never go unused, as well as able to use efficient high
reduced over the last ten years, however the amount of data that is being capacity drives with over all system performance and reliability that exceeds
stored has increased exponentially and will continue to do so with commercial legacy tier 1 storage. In this session we will demonstrate the main attributes
regulations, Web 2.0 multi media, etc. The net effect is that the amount of to energy efficient storage.
energy required for storage is increasing. Mick will explore these issues Speaker: Eyal Zimran - Global Director of Marketing and Alliances
considering what actions can be taken to ensure that data is stored by the
most energy efficient method, across differing tiers with a blend of disk and 14:20-14:50 Thursday 16th October
tape solutions that will optimise both performance and power consumption. Archive Green
Speaker: Mick Walker, IBM STG Green Computing Consultant, IBM The use of archiving within an existing datacentre environment can reap
business and financial rewards, however it's use in driving reductions in the
14:20-14:50 Wednesday 15th October datacentre environmental footprint is not commonly explored. Dave will discuss
Green Enterprise Storage Reinvented the ways in which archiving can be implemented and managed to drive down
Reducing power consumption is one of the most significant challenges of IT energy consumption.
centers today. Companies are reporting 10-20% annual growth in their power Speaker: David Longson, IBM Storage and Data Services
Supporting Partners:
Stand: 320 Stand: 517
How IT Storage Can Help Address Global Warming The Evolving Role of Tape and Disk in the Energy-Cost Conscious
While there may be some controversy over the imminence and Data Center
severity of global climate change, it cannot be disputed that This timely session provides a close look at the security and
housing the mushrooming amount of data being generated on the protection concerns of today’s data managers amid rising
planet consumes a great deal of energy and other resources. energy costs, changing regulations and increasing focus on
With over a hundred million disk drives currently spinning away in environmental impacts. Master will examine how energy
today's enterprise datacenters, it has never been a better time consumption can be controlled via a strategy that optimizes
to ask ourselves how much of this capacity is actually being used long-term storage costs and elaborate on best practices for
for written data. This talk, given by Trevor Kelly, EMEA SE implementing a disk/tape hybrid solution.
Manager for 3PAR, will take a look at the causes and the costs Speaker: Bruce Master, Senior Program Manager, IBM Tape Storage
of capacity underutilization in today's enterprise datacenters. He Systems, The LTO Program
will present the principles behind "green storage" and outline
strategies applying virtualization technologies such as thin
provisioning to not only save on energy costs, but to perhaps
save something even more precious.
Speaker: Trevor Kelly, EMEA Sales Engineering Manager, 3PAR
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