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p14 TGB dec5 3/12/08 18:13 Page 14
news travel gives back campaign
TTG last week launched Travel Gives Back to highlight how the industry benefits the
countries where it operates. This week we see how First Choice and Thomson staff and
customers have made a difference to the lives of people in Egypt, Sri Lanka and Zambia
Tui says join Project Discovery
Chris Gray.
passing on skills to ensure its long-term future.”
ALL Tui Travel staff will this month get the Another volunteer was Fran Day, of Thomson
chance to use their skills to help local people in in Daventry, who went to Sinai in Egypt in April
destinations to benefit from tourism. on a project to get more local people employed
First Choice/Thomson has launched the third as excursion guides. She joined two excursions
year of Project Discovery. It allows staff to and asked visitors what they would be interested
volunteer to work on Travel Foundation projects in, with the aim of developing new trips to add
that help improve people’s lives through tourism. to itineraries that local people could lead.
Previous projects run by the scheme, which “We were also trying to get the local Bedouin
was started by First Choice and has been spread tribes involved by having an excursion that
across Tui Travel, include the “Trees for Life” visited them so they can sell their goods to
scheme in Sri Lanka that TTG readers can support Agents help tree-planting project in Sri Lanka tourists. It was all about getting more benefits to
by buying a gift through the local people,” said Fran.
The project involves planting trees in areas A group of 32 guests visited a nursery, planted
devastated by the 2004 tsunami, rebuilding the 25 trees and gave 28,000 Sir Lankan rupees (£170).
rainforest and creating community-owned nurs- The trip is set to become a regular excursion. HOW YOU CAN GIVE BACK
eries that will be supported by visitors to hotels. Lisa said she was humbled by the experience. Join Travel Gives Back and help tourism benefit
Tui UK long-haul product manger Lisa Holman “Sri Lanka is still recovering from the tsunami destinations by buying Christmas presents that
volunteered on the project as part of last year’s and relies on projects such as this to help help change lives. To start making a difference,
Project Discovery and helped set up a trial rebuild its future,” she said. go shopping at
excursion for visitors. “I really felt I was contributing towards this and
‘We gave power to rural Zambia’
World Care Fund
TUI Travel’s Helen Deegan saw first-hand the
passes £2m mark
difference that First Choice and Thomson’s
fundraising makes when she visited a remote MONEY raised by a First Choice and Thomson
area of Zambia earlier this year. scheme to benefit local people in destinations
The head of distribution integration visited the passed the £2 million mark this week.
villages that benefit from a hydroelectric power The cash raised by the World Care Fund is split
scheme supported by the World Care Fund. between The Travel Foundation and Climate Care.
Money raised by the operator’s customers will Climate Care is using the money to support
pay for the electrical equipment needed to two wind farms in Turkey, near the resorts of
connect homes and schools to the power supply. Belen, Bodrum and Marmaris, and a hydroelec-
“The big thing was what a difference the Tui Travel’s Helen Deegan visits a Zambian school that is tric power station in Zambia that will bring elec-
electricity will make to the lives of the people getting mains power thanks to travellers’ donations tricity to schools and a hospital for the first time.
we met in Kalene,” she said. “Everybody was Work will start in October on the Belen wind
talking about ‘when the power comes’. They were She said the company planned to send more farm, which will produce enough power to provide
excited about getting access to the network and retail and call centre staff to visit projects, 22,500 homes with electricity, save 62,000 tonnes
lighting, television and the internet. introduce incentives for staff to increase money of CO
a year, create jobs and cut pollution.
“It brought home to me how difficult the raised for the fund, and let staff adopt projects The World Care Fund raises £1 per adult and
conditions are. We went to a hospital that had that they would promote to customers. 50p per child, unless customers specifically opt
access to power for only three hours a day.” “They should be able to talk to customers about out. It was introduced by First Choice last year and
Helen went on the trip so that she could the specifics,” added Deegan. “It is about making extended to Thomson after the companies merged.
spread understanding of the World Care Fund’s a difference in the countries that we visit. All the projects are certified by 51 charities,
work to Tui Travel staff in shops, call centres, “Travel is beaten up for CO
emissions, but including the World Wildlife Fund, as providing
head office and regional sales departments. consumers can’t always see the work that we do.” demonstrable economic and social benefits.
14 05.12.2008
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