p40-58 Catalogues PASSED 11/18/08 10:41 AM Page 54
2009 CATALOGUE PREVIEWS
DISTRIBUTORS
Absolute Apparel
I.S Enterprises
The Absolute Apparel catalogue will
be showcasing the four brands that Number of pages: About 80
we major in: Absolute Apparel, Fruit Number of product lines:
of The Loom, Gildan and Stedman. Over 300
The aim of the catalogue is to be Number of new products
a concise and clear trade (and details where
directory, with all products possible): I.S.Enterprises
featuring large images and easy will introduce a number of
to follow text, with a maximum new products to its2009
of three items per page. Styles brochure, including organic
are displayed by category in a cotton T-Shirts, a new
well thought out running hooded T-shirt from Fruit of
order, making it ideal as an the Loom, and a new Bar
essential reference tool for Gear range from Kustom
all industry professionals. Kit. Other new ranges
Wherever possible we offer sizes up to include the softshell
7XL, and have continued to widen the range in industry specific TECHPerformance jacket
competitive products. range from Result and a
new childrenswear brand
Number of pages: 80 from a new brand in the
Number of product lines: 138 brochure, Mantis.
Number of new products: New Organic T-shirts from FotL; size ranges Brochure size: A4
increased up to 7XL; two new industry specific polycotton polos. New Number of brands: 11 brands
workwear styles to include ladies products. Layout: The brochure is garment specific then brand specific under each
Brochure size: A4, 250gm garment category, making it easy for the customer to find what they are
Number of brands: four looking for and to compare different brands easily.
Layout: Style order Is there a blank version that can be overprinted? Yes
Is there a blank version that can be overprinted? Yes Number of cover versions: One
Number of cover versions: One Do you offer priced and unpriced versions? Yes
Do you offer priced and unpriced versions? Yes Any supplementary brochures? Yes, a variety
Any supplementary brochures? Yes, solo Absolute Apparel Brand
catalogue
Please contact I.S.Enterprises on telephone: 0800 328 3868, or visit
Web: www.absoluteapparel.co.uk ; Tel: 0870 811 4080 www.isenterprisesintl.com
BTC activewear
offering customers total flexibility in 2009 with a choice of seven eye-
The new BTC activewear catching cover options available for overprinting, using either Marked-Up or
catalogue contains nearly 25% Un-Priced inners.
more garments than 2008 and
the tabbed, informative and Number of pages: 272
easy-to-read layout has been Number of product lines: 726 (nearly 25% more than 2008)
further enhanced with larger Number of new products (and details where possible): 136 – much
garment pictures. enlarged Workwear section including CAT, Helly Hansen, Mascot, Snickers
Headline news is the & Panoply, Nike headlining new Golf section, plus increased offerings
introduction of several iconic from Dickies, Fruit of the Loom, Gildan, Kustom Kit, Regatta & Stormtech
Workwear brands including CAT, Brochure size: A4
Helly Hansen, Mascot, Snickers Number of brands: 37
and Panoply to their ever Layout – eg. Brand product or colour order?: Product
popular Dickies collection - and Is there a blank version that can be overprinted?: YES
there’s no brand more iconic Number of cover versions: 7
than Nike headlining their new Do you offer priced and unpriced versions? YES
Golf section. Having launched Any supplementary brochures? YES – Workwear, Corporate & Hospitality
the industry’s first Marked Up
priced catalogue they are now Web: www.btcactivewear.co.uk
| 54 | December 2008 www.printwearandpromotion.co.uk
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