p18 Barudan news PASSED 11/17/08 2:01 PM Page 18
NEWS FEATURE
Barudan: 50 years
in the making
On the eve of Barudan's 50-year anniversary, we take a look at
what's new at the company's headquarters in Nottingham,
including its new partnership with digitising company Embroidery
Design Solutions
I
n 1977, Barudan developed the first support and training with all products comes to digitising there has been a than a company which specialises in
computerised multi head you buy from Barudan UK. dumbing down of what is a very digitising and utilises the software
embroidery machine. It was to be a “We pride ourselves in our technical process. “If a company every day?” says Crabtree. “EDS has
machine that would revolutionise the commitment to customer service. With makes an investment in embroidery built a reputation for producing
embroidery industry. During its 50- over 45 years’ experience serving software, at any level, it should be quality digitised programs and this
year history, Barudan has continued to customers around the world, we have treated with respect it so deserves,” knowledge is priceless when it comes
successfully set the standard, and this a tremendous amount of knowledge says Crabtree. “There must be to training.”
year added a new single head and are willing to share this to make hundreds of people that can use EDS was appointed as an
machine to the range - the Elite Pro II. your business a success. It's our embroidery software packages, but authorised training provider on
Barudan has always held an objective to align ourselves with our how many of those actually use the Wilcom's collection of software
unrivaled reputation for stitch quality customers as a partner in their future. softwear to its maximum efficiency products earlier this year. The company
and the advent of the servomotor Furthermore, all our machines leave and potential and make the grade as has a dedicated, purpose built site
provides that, but with additional our Nottingham headquarters with a a digitiser?” where a team of digitisers can share
power. The Elite has a capability of full three-year warranty, giving our Many software products are sold their wealth of knowledge and
1300 stitches per minute, (1000 customers absolute peace of mind and without the correct guidance and experience with anyone wanting to
stitches per minute on caps). So confidence in our product.” training, claims Crabtree, which can take the leap into digitising. Having
output and efficiency is increased from Barudan has appointed software often lead to inefficiencies in the the full range of Barudan single head
14 -30%. Although faster, it is quieter provider Wilcom as a partner and whole embroidery process. However, machinery, EDS believes that training
than its predecessor. It's lighter too, distributor for software solutions. Barudan UK aims to give the correct should be given working between the
just weighing in at 170lbs, making it a Wilcom, like Barudan, is renowned for guidance to clients that are serious software and machinery. Anyone can
portable machine that offers great being an industry leader, which made about making the investment in make a design look good on screen,
versatility. it the software of choice for Crabtree. software. but the secret is anticipating what will
“We demand the best for our happen once the program is stitched
Quality is key customers, never compromising on Software support on a tactile surface, it says.
Good equipment is a key ingredient in quality, and it is because of this we With this in mind, it has appointed a Barudan’s philosophy on software
the success of any embroidery chose to work with Wilcom,” he specialist digitising company to is the same as its promise on
operation, says Baruan UK’s general explains. “The stitch quality that the handle its software support. machinery: “We guarantee that any
manager Dave Crabtree, who advises software produces compliments our Embroidery Design Solutions (EDS) is a product that leaves our door will be
customers to invest in quality machinery perfectly. It delivers quality long serving independent digitising fully supported by experts that care,”
machinery from the outset. and reliability that will give our company based in Nottingham. It has it says.
“Machinery or software, no matter customers the competitive edge they always used Wilcom to output quality “We are not about gimmicks,
how good it is, is only as good as the need in such a fierce market.” designs and is now Barudan's gadgets or fancy sales jargon,” adds
support and training you get with it,” Barudan takes the same approach preferred choice for digitising. “Any Crabtree. “We simply have an
he explains. “It is like buying the best when it comes to the guidance and sales person can sell software, but unprecedented range of quality
car money can buy, but not knowing training it offers its customers. It Barudan believes that who better to products, that are supported by a
how to drive. It is our focus to give full believes that, unfortunately, when it sell, train and support our customers, team of knowledgeable personable
support staff who are passionate and
The EDS office in Nottingham
committed to the cause...the team
works.”
Barudan UK:
Tel: 01159 63 75 79
Email:
info@barudan.co.uk
Embroidery Design Solutions:
Tel: 01159 846768
Email:
catherine@embroiderydesignsol
utions.com
| 18 | December 2008
www.printwearandpromotion.co.uk
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