32 www.thedesignermagazine.com
KitchenAid presented some big ideas according to their own requirements. It Project by Ludovica and Roberto Palomba
from big-name designers at Eurocucina consists of a series of interchangeable is based on the idea of bringing a
in Milan recently. Part of its ‘Concepts heating surfaces which fix over the heat professional kitchen approach into the
for Cooking’ research project, four source and determine how the heat is to domestic setting. It features elements
concepts were developed, all focusing on
be transmitted to the pan.
that historically do not belong to
the cook-top as an appliance. Alessandro this type of appliance including not
The standard format for these individual
Finetto, Director of Whirlpool Global just cooking functionality but also
Consumer Design, Europe, explains:
modules ensures a horizontal continuity
preparation and cleaning capabilities.
“Together, they represent an interesting
to the appliance.
Apart from the basic gas hobs and
exploratory approach to the kitchen
Paris by Sergio Castiglia explores the need
induction plates, the concept also
world and on cooking methods.
for thorough and continuous hygiene in
includes more complex appliances
“Using a well-identified trend – the move
the kitchen. The cook top itself becomes
such as a fryer, wok and teppanyaki.
Main picture: Volcano
by Carlo Columbo
of professional cooking appliances into
the centrepiece for food preparation and
Elements traditionally kept separate
the home environment – as a starting
an underground ‘river’ runs below.
from the cooking area itself – chopping
Opposite page
Top left: Paris designed
point, they also defined new scenarios,
Castiglia designed the concept in such
board, scales and the sink – are instead
by Sergio Castiglia
needs and suggestions.
a way that water is no longer kept at
integrated in what the designers describe
Top right: Paolo Nava
as a ‘domino-like’ approach to the design.
“Consumers will assess them and respond
a distance from the fire but rather and Fabio Casiraghi’s
Leveltwo
to the vision. Their input will help
becomes part of it and runs underneath
Volcano by Carlo Colombo features
us evaluate a possible actual market
the cooking area. The water flows on
an area dedicated to gas cooking and
Bottom: Project
by Ludovica and
introduction at a later stage.”
the tops and carries all dirt through to a
another to steam. Other functions, such
Roberto Palomba
small tank, which also contains a waste
as induction, can also be added. It has
Leveltwo by Paolo Nava and Fabio
management system.
been designed in a standard 90cm
Casiraghi is an appliance where all
dimension and in a dis-assembled version
elements are designed to contribute
The design of this food preparation and
with each module measuring 30cm wide.
to the value of the whole. Rather than
cooking centre was characterised by
focus on achieving uniformity in the minimal, elegant lines inspired by the KitchenAid
edges, a second level has been added so need to clean domestic kitchens like www.kitchenaid.co.uk
that different uses can be made of the professional ones. It takes on a mono
individual burners of the hob, allowing block appearance with no protruding
the user to customise the workspace handles.
Concept Crazy.indd 32 24/7/08 14:47:32
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