11
and
, which
, with
blog
achine
pple
, and hundredspple
arketing A
’d prepare a resume,
arketing M
M
T
arketing A
ind a new opportunity to advance
, you
M
COTS
’s Best Morld
EERMANMVID
pple, Inc. And he instantly set himself far apart
AD
.
irst day saw 2,900 downloads of
pple: 5 Secrets of the W
A resume? Or an e-book?
.
’re like virtually every other job seeker
arketing AM
ell, if you
, the old rules of job searches required you to interrupt people to tell them that you
’t have to wait long; the f
d also begin a networking campaign, emailing and phoning your contacts and using
e didn
I’ve got another hypothetical situation for you. What would you do if you were a vice president
of marketing for a technology company and you were ready to f
your career? W
obsessing over every entry to make sure it paints your background in the best possible light.
You’
social networking tools like LinkedIn, hoping that someone in your extended network knows
of a suitable job opportunity
Basically
were on the market and to beg them to help you.
Steve Chazin is not a typical job seeker
Instead of following the traditional path, in September 2007 Chazin started a
wrote an e-book,
he offered for free.
Then Chazin waited for the world to find him.
H
2,100 on the second day and an average of 300 per day in the three months that followed.
In a very short time, tens of thousands of people downloaded
of people wrote about it on their blogs. Chazin propelled himself into the world as a recognized
expert on the kind of marketing used by A
from the rest of the pack of job seekers looking for consulting work or a VP of marketing job.
:: How word-of-mouse spreads your ideas for free The New Rules of Viral Marketing
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34