040 041 Ecocleen DSAP 29/10/07 10:09 Page 1
Franchise Profile
“Ecocleen is developing substantial managed
businesses through high standards,
strong growth and an
environmentally friendly service
that positions us as the stand
out service in the commercial
cleaning industry.”
Enjoy a
E
cocleen is firmly a management franchise
opportunity, suitable for candidates who
are serious ‘white collar’ professionals
with business building aspirations. Its
Flying
differentiator for its clients is its strong
environmentally friendly accreditation - including
being awarded the ISO 14001 standards for
Environmental Management - and a reputation
Start
for quality and service delivery with franchisees
focused on managing the customer relationship.
For franchisees, the differentiator is the
commitment of the franchisor to providing
with an
intensive support in getting their business off the
ground. So intensive is this approach, Ecocleen
only recruits four new franchisees a year. “We’re
quite particular about the type of people we’re
Income
looking for, and we want to make sure we are
doing everything we can to help them succeed,”
reveals Franchise Director Gavin Henderson.
“The Ecocleen franchise network is focused on
Guarantee
*
developing substantial managed businesses
through a combination of high standards,
“With our help,
professional invoicing, strong growth and an
environmentally friendly service that positions us
the future is
as the stand out service in the commercial
Ecocleen is looking for business builders
cleaning industry.”
just about
Ecocleen franchisees win contracts through a
with the capability of achieving £500,000
number of avenues - leads generated through the
guaranteed.”
businesses within three years, and then on
head office sales team and website, franchisee-
specific regional websites, and their own in-
Ecocleen Managing Director
to the £1 million mark. Stuart Anderson
territory market strategies. “We are making a
Robert Legge (top) and
speaks to Franchise Director Gavin
massive investment in terms of growing the
Franchise Director Gavin
business and supporting the brand to assist the
Henderson about the franchise’s approach growth of our franchisees’ businesses,” reveals
Henderson
to developing its franchise network
Gavin. “We brought on board a new National
Sales Director 12 months ago to drive this activity
*Guaranteed turnover is not a guarantee of profit
40 ©2007 The Franchise Magazine
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