FEATURE
Polish Pesticide Use
The Polish market has huge potential for the crop protection industry.
Which companies, and which products, are winning market share asks Martin Chrobot
Continued from Issue 16
positive effects after application. This indicates with two products occupying the leading position:
that farmers are tending to choose products Maxi Star 025 FS (20% market share) and
A
lmost all oilseed rape growers apply with a lower price than the brand products, after Funaben T 480 FS (17% market share). Syngenta
weed protection, which constitutes calculating the cost of application per hectare. is the market leader, with a 25% share of the
99% of the whole market, while 79% seed treatment market.
of farmers apply insecticides and The area planted with winter triticale is
75% apply fungicides. The leading herbicide is approximately 265,000ha. The total value of the The herbicide market is characterised by a greater
Lasso 480 EC, which is applied to around 31% winter triticale pesticide market is approximately variety of products. The most popular herbicide
of the total oilseed rape area (approximately US$16.6 million, with the highest share taken product among winter triticale farmers is Glean 75
608,000ha). Command 480 EC is in second place, by herbicides (almost US$7.8 million) followed WG, with total sales of US$1.9 million, giving it a
applied to 18% of oilseed rape, followed by by fungicides (US$6.4 million). The total seed 24% market share (see Figure 8).
Galera 334 SL (12%) and Butisan Star 416 SC treatment market is worth almost US$0.8 million,
(10%). Monsanto is the market leader in oilseed
rape herbicides, with its products applied to
almost twice the area of those of FMC, which is in
Figure 7: The value of the oilseed rape
second place (see Figure 8).
pesticide market
$0 $20,000,000 $40,000,000
The fungicide market is equally important, with
a total value estimated at over US$18 million for
herbicides $24,021,770
farms over 50ha in size. The highest sales are
generated by Horizon 250 EW (US$7 million),
giving it almost a 40% market share. High sales
fungicides $18,324,255
are also generated by Alert (US$2.8 million),
Caramba (US$2.3 million), Amistar (US$2 million)
insecticides $6,262,154
and Orius (US$1.23 million). The main oilseed
rape fungicide producers are Bayer, BASF, DuPont,
Syngenta and Maktheshim-Agan, with the highest
growth regulators $3,977,444
sales generated by Bayer (over US$7.4 million).
The total value
seed dressings $375,189
$52,960,813
The total insecticide market for oilseed rape
is valued at over US$6.2 million. The highest
sales are generated by Nurelle D 550 EC (Dow
Agrow), with over US$2.1 million. Other popular
Figure 8: Top oilseed rape herbicide
insecticides include Karate Zeon 050 CS (US$0.9
producers by area applied
million), Mospilan 20 SP (US$0.7 million) and
0% 25% 50% 75%
Fastac 100 EC (US$0.7 million). It is interesting
Monsanto 46%
that despite the high sales generated by the
FMC 25%
above-mentioned brands, some farmers are
Dow Agro 21%
BASF 14%
not planning to purchase them again: 12% of
Makhteshim 12%
respondents would not buy Karate Zeon 050 CS
Fregata 9%
again, 11% would not buy Mospilan again and 9%
Bayer 4%
would not by Fastac again. The figures improve
Syngenta 3%
for the market leader, with only 3% of farmers Best-Pest 2%
not planning to purchase it again. This finding is
Nissan 1%
surprising because all the products were positively
Sarzyna 1%
Total
assessed by the respondents and can only be
Crompton 1%
441,631 ha
Nufam 0.4%
explained by farmers wanting to buy cheaper
products, which were also highly rated for their
www.agrow.com • October 2007 2
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