Digital signage for Westin Grand
Based in Munich, the Westin by trained hotel personnel, with individual
Grand Hotel München Arabellapark
user authorisation, helping promote cross-
delivers world-class customer
selling strategies and brand awareness.
service and is one of the best 5*
The software is very flexible yet simple to
hotels in Germany. It has recently
use by hotel staff, and it is fully integrated
via SQL with the customised new web-
invested in a new TV-TOOLS
based room-booking software that also
digital signage system, complete
was part of the project.”
with large format GM-F monitors,
designed to provide a simple,
Along with the TV-TOOLS licences,
stylish way of providing information
the Westin purchased twelve GM-F420S
for its business and leisure guests.
42" LCD monitors, for use in freestanding
display towers, and twenty compact
Westin chose the JVC TV-TOOLS solution
player PCs for use with meeting room
as it was the most innovative system.
door displays. The system is extremely
The hotel team worked with integrator,
interactive, as each of the display towers
Medialis, to not only install the system
‘knows’ where it is been positioned in
from a technical point of view, but to work
the hotel and adjusts directional arrows
with them to create marketing campaigns
accordingly for each room booking
that would be displayed throughout
displayed, pointing the way for visitors.
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the hotel. Medialis provided powerful
templates that could be easily updated www.tvtools.info
Porsche
Pit your skills against top F1 drivers with TV-TOOLS
The Porsche Driving Experience The Centre itself houses a Porsche display information about Silverstone’s events,
Centre, launched in November 2008,
area, a restaurant with panoramic views of customer Driving Experience times, adverts
is based at the famous Silverstone
the Porsche test track and an innovative for valet services, meeting room booking
Circuit, regarded as the home of
Human Performance Centre. Visitors information and even the day’s menu –
British Motorsport. It has installed
are also able to see the entire Porsche it was the flexibility to change content
TV-TOOLS digital signage screens,
facility from a rooftop platform which offers regularly that we really liked.”
spectacular views of both the Porsche Test
making the centre even more
Tracks and Silverstone’s Grand Prix Circuit.
The Human Performance Centre, where
interactive for visitors. the elite F1 drivers train, uses TV-TOOLS
Porsche recently purchased ten 42" in an interesting way. “We have a reaction-
screens from JVC, along with JVC’s based training game called ‘Batak’ that
TV-TOOLS software, for use in the Driving the F1 team use, and we can now offer
Experience Centre. Jon Roach, Operations visitors the chance to test their reactions
Manager, explains what changes they are against professional drivers, such as Mark
making to the Centre and how TV-TOOLS Webber. Using our TV-TOOLS system, the
software has featured in their plans. visitors’ results can be updated onto a live
scoreboard, displaying the results in the
“We wanted The Porsche Driving
foyer for their colleagues to see. Scores
Experience Centre to have a more modern
simply get updated using Microsoft Word.”
feel and digital signage was a big part of
these plans,” he explained. “We needed Jon concludes, “All in all, we are very
software that would be uncomplicated pleased with the results that TV-TOOLS
and easy to implement, so we now use produces. It was easy to get to grips with
TV-TOOLS software to display whatever the software; it’s the perfect solution for
information we choose. There may be our digital signage requirements.”
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